The story behind The Change Exchange

http://www.brightrock.co.za/BrightRockCentral/OurProducts?parameters=68ef6611-33f2-4b97-a2b1-21086bf662fc%2C l Recent studies have proven that people are predictably irrational when it comes to making financial decisions. Even big financial decisions, like taking out life insurance, are often driven by emotions, a gut feel, and people largely forget to take the changes that life brings into account.

Suzanne Stevens, BrightRock’s Executive Director, talks about this and explains how this knowledge inspired BrightRock’s unique approach to needs-matched life insurance cover. This approach to insurance is a world-first.