Pokémon's Super Bowl ad channels every great Nike and Adidas commercial
Children and teenagers from all walks of life, from all around the world, their eyes bright and aspirations grand.
"We're all united in friendly competition" is a popular trope in Nike and Adidas ads, as parallels are drawn between athletes of all levels.
This is Pokémon, and Nintendo is celebrating its 20th anniversary with a surprisingly classy 60-second spot early in the Super Bowl .
Sports and Pokémon have been intertwined unofficially for years, from Ronda Rousey to up-and-coming tennis pros , but this commercial makes a pretty strong case for defining sportslike competition more broadly.
"We're all united in friendly competition" is a popular trope in Nike and Adidas ads, as parallels are drawn between athletes of all levels.
This is Pokémon, and Nintendo is celebrating its 20th anniversary with a surprisingly classy 60-second spot early in the Super Bowl .
Sports and Pokémon have been intertwined unofficially for years, from Ronda Rousey to up-and-coming tennis pros , but this commercial makes a pretty strong case for defining sportslike competition more broadly.