Netflix is going all in on HDR and more original content

  • 9 years ago
After revealing an ambitious plan for global expansion earlier this year, Netflix is now looking to focus on what's arguably the most important part of its business: content.
The company hasn't been shy to divulge its appreciation for HDR, but it's going all out on the technology in 2016.
"We started exploring HDR content about one year ago," says Chris Jaffe, vice president of user interface innovation at Netflix, "it is the [obvious] next-level resolution in the playback experience."
Over the coming months, there will be many HDR shows available on the platform, including Marco Polo season one and the highly anticipated second season of Daredevil.
Additionally, Jaffe says Netflix is launching 30 shows this year, including new seasons for existing series like House of Cards and Orange is the New Black, plus 10 original movies and a number of documentaries and exclusive content for kids.

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