Consumer Protection Bill - Clampdown On Celeb Endorsements

In what could be a huge setback for brand ambassadors, the standing committee on Food and consumer affairs suggests jail term for celebrities found to be endorsing adulterated products in the new Consumer Protection Bill.
Chairman of the committee - JC Reddy tells ET Now that existing endorsement deals will also be relooked to ensure celebrities don't endorse misleading claims. Here's a special report.