Facebook Aims to Soothe Wall Street Over News Feed Changes
Facebook Aims to Soothe Wall Street Over News Feed Changes
When you care about something, you’re willing to see ads to experience it.”
The shift to more meaningful content has just started rolling out,
but the company made other changes last year as a precursor to the latest moves, including cutting down on viral videos.
The company said its revenue surged by 47 percent to nearly $13 billion in the fourth
quarter from a year earlier, while profit rose 56 percent to $4.3 billion.
The changes have left investors wondering whether people will still spend as much time on the site
and whether brands will continue placing as many digital ads there.
The social network also said it had taken a $2.3 billion charge to cover the repatriation
of foreign earnings under the new tax code that was signed into law last month.
The company said its number of employees increased 47 percent from a year ago to 25,105 people
When you care about something, you’re willing to see ads to experience it.”
The shift to more meaningful content has just started rolling out,
but the company made other changes last year as a precursor to the latest moves, including cutting down on viral videos.
The company said its revenue surged by 47 percent to nearly $13 billion in the fourth
quarter from a year earlier, while profit rose 56 percent to $4.3 billion.
The changes have left investors wondering whether people will still spend as much time on the site
and whether brands will continue placing as many digital ads there.
The social network also said it had taken a $2.3 billion charge to cover the repatriation
of foreign earnings under the new tax code that was signed into law last month.
The company said its number of employees increased 47 percent from a year ago to 25,105 people