What makes The Lad Bible so successful? | FT Business
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The Lad Bible is one of the most popular websites among young British men, with 8m Facebook fans — more than BuzzFeed. Henry Mance, media correspondent, meets the twenty-somethings who run the site to understand what makes the Lad Bible so big.
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The Lad Bible is one of the most popular websites among young British men, with 8m Facebook fans — more than BuzzFeed. Henry Mance, media correspondent, meets the twenty-somethings who run the site to understand what makes the Lad Bible so big.
► FT Business: http://bit.ly/1KUK08s
► FT Comment: http://bit.ly/1ImtZ8r
For more video content from the Financial Times, visit http://www.FT.com/video
Twitter https://twitter.com/ftvideo
Facebook https://www.facebook.com/financialtimes