Coca-Cola announces first alcoholic drink after 125 sober years
Coca-Cola will be adding a bit of a kick to its lineup by producing an alcoholic drink for the first time in its 125-year history.
The firm wants to tap into Japan's growing taste for "Chu-Hi" - a canned alcopop-style drink made up of distilled Japanese beverage shochu, sparkling water and flavoring.
"Chu-Hi" is the abbreviation for shochu highball, which typically has alcohol content from three to eight percent.
Coca-Cola said it probably won't sell its new alcoholic drink outside of Japan.
The firm wants to tap into Japan's growing taste for "Chu-Hi" - a canned alcopop-style drink made up of distilled Japanese beverage shochu, sparkling water and flavoring.
"Chu-Hi" is the abbreviation for shochu highball, which typically has alcohol content from three to eight percent.
Coca-Cola said it probably won't sell its new alcoholic drink outside of Japan.