The Bumbu ad sees Lil Wayne partying with both beautiful women and goats - a visual pun on G.O.A.T., or “Greatest of All Time” - a moniker frequently used for the multi-platinum selling Wayne. The party kicks into high gear when Wayne asks someone to “pass the Bumbu,” which as the ad tells us, is the G.O.A.T. among the world’s best rums.
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