Seat presents two exclusive versions of the Ibiza and Arona with BeatsAudio sound
Urban with a young spirit. That is exactly what the new SEAT Ibiza and Arona are, just like Beats by Dr. Dre, a brand that has changed the way people listen to music. SEAT and Beats started their collaboration last year, offering BeatsAudio as an option for various models of the range – Mii, Ibiza, Leon, Arona and Ateca. Now the collaboration between SEAT and Beats takes another step forward with the launch of two exclusive versions of its most youthful and urban models: the Ibiza and the Arona Beats.
The SEAT Ibiza and Arona Beats will be presented to the public for the first time during the Primavera Sound, a leading music festival for which SEAT is a strategic partner. Through this alliance with Primavera Sound, SEAT strengthens its commitment to music and its ties with its hometown, Barcelona, where the carmaker also participates at world-level events such as the Mobile World Congress or the Smart City Congress.
The SEAT Ibiza and Arona Beats will be presented to the public for the first time during the Primavera Sound, a leading music festival for which SEAT is a strategic partner. Through this alliance with Primavera Sound, SEAT strengthens its commitment to music and its ties with its hometown, Barcelona, where the carmaker also participates at world-level events such as the Mobile World Congress or the Smart City Congress.