Mass Communication: Living in a Media World Best Sellers Rank : #2
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"Designed to give students the media literacy principles and critical thinking skills they need to become a self-aware media consumer, the seventh edition of Mass Communication provides comprehensive yet compact coverage of all aspects of mass media, along with incisive analysis and fun, conversational writing. In every chapter, students will explore the latest developments and recent events that are changing the face of media today"--
"Designed to give students the media literacy principles and critical thinking skills they need to become a self-aware media consumer, the seventh edition of Mass Communication provides comprehensive yet compact coverage of all aspects of mass media, along with incisive analysis and fun, conversational writing. In every chapter, students will explore the latest developments and recent events that are changing the face of media today"--