Adam Irlando, SVP of Global Demand at Dailymotion, hosted a webinar on Adweek to review the changes that 2020 brought to contextual advertising and give insight into what solutions should be expected in 2021.
- How has 2020 affected contextual advertising, and how content like the pandemic and politics are managed
- Why the death of cookies creates an opportunity for contextual
- The benefits of contextual targeting, such as an increase in message receptiveness and brand recall
- How has 2020 affected contextual advertising, and how content like the pandemic and politics are managed
- Why the death of cookies creates an opportunity for contextual
- The benefits of contextual targeting, such as an increase in message receptiveness and brand recall
Category
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Technologie