• 2 years ago
Disney has stated that starting on December 8th in the US, it will increase the cost of Disney Plus from its current price of $7.99 per month to $10.99 per month. A $7.99/month ad-supported tier will soon be added as part of the company's efforts to revamp its pricing alternatives.

The cost of Disney's Hulu membership is also rising. The monthly cost of the ad-supported version will increase from $6.99 to $7.99, while the monthly cost of the ad-free tier will increase from $12.99 to $14.99. On October 10th, the new price will take effect. Unbundled ESPN Plus streaming was announced to have a price increase in July, going from $6.99 to $9.99 per month.

The price hikes also apply to bundled programs. Users who subscribe to Disney Plus without ads and also have ad-supported plans for Hulu and ESPN Plus will pay $14.99 per month instead of $13.99. Additionally, Disney is offering a $9.99/month package that combines Disney Plus and Hulu with advertising. Disney Plus, Hulu, and ESPN Plus with advertisements will all cost $19.99 a month.

Disney has also changed the cost of its Hulu live TV packages. The monthly price of $69.99 for Hulu's live TV package includes ad-supported Disney Plus, Hulu, and ESPN Plus plans. The cost of the live TV package with ad-supported Hulu and ESPN Plus subscriptions, ad-free Disney Plus, and other channels is $74.99. You must spend $82.99 per month for a live TV subscription that includes ESPN Plus with advertisements and Disney Plus or Hulu without ads.

Around the time Netflix revealed a drop in subscribers for the first time in a decade, Disney claimed an increase of 8 million new Disney Plus members in the previous quarter. Now, according to Disney CEO Bob Chapek, the company added 14.4 million Disney Plus subscribers in the third quarter, bringing the total number of subscribers to 152 million, and to 221 million across all of its services. However, at the same time, its direct-to-consumer division, which includes the streaming units, experienced higher losses than in prior years. Disney claims that the losses were caused by growing expenditures for ESPN Plus' sports content as well as Disney Plus' production and programming.

Disney:
The operational deficit climbed by $0.8 billion to $1.1 billion during the quarter, while direct-to-consumer revenues rose by 19% to $5.1 billion. Lower operational income at Hulu, a bigger loss at Disney+, and to a lesser extent, a higher loss at ESPN+ were the causes of the increased operating loss.

The business cut its 2024 subscriber prediction during an earnings conference. Instead of the 230–260 million users it had previously predicted, it now anticipates Disney Plus to have somewhere between 215–245 million subscribers.

Disney CFO Christine McCarthy stated on the conference, "We remain confident that Disney Plus will become profitable in fiscal 2024.
In response to a question regarding sports betting, which Chapek had previously hinted at, Chapek stated that the business has

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