BBC Radio 2 sheds a million listeners as veteran Ken Bruce replaced
BBC Radio 2 has lost one million listeners since veteran broadcaster Ken Bruce left the station, new figures show.
The station saw its average weekly listeners drop by 7 per cent from 14.5 million in January to March 2023 to 13.5 million in April to June – the largest quarterly fall for Radio 2 since audience research body Rajar resumed collecting data in September 2021 after it was paused at the start of the pandemic.
Scottish broadcaster Bruce left Radio 2 on 3 March, having presented his mid-morning programme for more than three decades, and began a new show on Greatest Hits Radio in April.
Vernon Kay took over the role as Bruce’s permanent replacement on 15 May.
The station saw its average weekly listeners drop by 7 per cent from 14.5 million in January to March 2023 to 13.5 million in April to June – the largest quarterly fall for Radio 2 since audience research body Rajar resumed collecting data in September 2021 after it was paused at the start of the pandemic.
Scottish broadcaster Bruce left Radio 2 on 3 March, having presented his mid-morning programme for more than three decades, and began a new show on Greatest Hits Radio in April.
Vernon Kay took over the role as Bruce’s permanent replacement on 15 May.
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00:03 it's going to be better.
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00:36 [INAUDIBLE]
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