"مبادرة اقرأ" تنعش مبيعات النسخة الـ 24 لمعرض العراق الدولي بنسبة 40 %
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00:00 With limited financial support and a great desire for knowledge,
00:04 the 24th edition of the International Book Fair in Baghdad
00:09 was filled with thousands of visitors daily.
00:11 The number of visitors was supported by the government's initiative to encourage reading.
00:16 The Ministry of Youth and Sports proposed a free distribution of books for purchase
00:21 worth nearly $20.
00:23 It makes it easier for young people to buy their favorite books
00:26 in different fields of knowledge and creativity.
00:28 The initiative is a purchase card worth $25,000
00:34 that young people can use to buy any book from any bookstore in the fair.
00:40 We found a wide range of people in Najaf, so we repeated it.
00:45 This is the trend in the market.
00:51 It will be a movement in the bookstores.
00:53 Young people will be encouraged to read.
00:56 Nearly a million titles were submitted by more than 200 bookstores
01:00 that participated in the fair.
01:01 The initiative was a great boost for their cultural production
01:05 to a promising market where the private sector is 80% active
01:09 and with low prices for most of the books,
01:12 ranging from $1 to $50,
01:14 in an attempt to keep up with the book distribution
01:17 despite the new competitive electronic system.
01:19 We will make a discount to ensure that the book is of a reasonable price.
01:26 At the same time, we will keep the book distributed.
01:29 We will have customers with money.
01:33 It will be a circular process.
01:36 Those who enter the fair see how much there is an interest in paper books
01:41 more than in e-books.
01:44 We are now correcting some of the misconceptions
01:49 that paper books were simply taken from the market.
01:52 The current edition of the year saw several cultural activities
01:55 and discussions with politicians and writers.
01:58 The space for dialogue between the public and the elite
02:01 was increased by the large number of people attending the fair,
02:05 which contributed to a 24% increase in the purchase rate
02:09 compared to the previous edition.
02:10 I see a lot of people coming to the Baghdad International Fair,
02:14 even more than the Al-Mutanabbi Street.
02:16 This is very nice.
02:18 It is good to show a picture of the people of Iraq,
02:21 a picture of the Iraqi people who love reading,
02:24 who love beauty and culture.
02:27 This is very nice.
02:28 I hope this number increases.
02:30 The current edition of the year saw several book fairs
02:33 in Iraq's general area,
02:35 which helped to increase the sales of the book
02:37 after the market was down
02:39 due to the political and economic crises in the country.
02:42 It also contributed to creating new profitable opportunities
02:45 for hospitality, transportation and trade sectors,
02:48 thanks to daily visits to families
02:50 and the coordination of school holidays
02:52 and the decrease in temperature.
02:54 The book fairs are certainly an important and vital role
02:57 as they contribute to strengthening the concept of the cultural economy
03:00 and promoting domestic tourism.
03:02 They also provide a new area of profit
03:04 for local and regional tourism.
03:06 They restore Baghdad as a hub for cultures
03:08 and activities in publishing.
03:10 Raad Nabeel, CNBC, Arabia, Baghdad.