Pedagang Pasar Tanah Abang Sambut Baik Larangan Social Commerce
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00:00 A number of traders selling in Block A of Tanah Abang Market, Jakarta, on the 26th of September,
00:13 welcomed the announcement of a ban on buying and selling on social commerce by the government.
00:18 The announcement was made through a revision of the Trade Ministerial Regulation No. 50 of 2020
00:24 on the provision of business permits, advertising, construction and supervision of business actors in trading through electronic systems.
00:33 Traders who have been in business for years admit that the presence of social commerce has reduced their turnover by 70% to 90% compared to before
00:43 because the number of visitors is far less.
00:46 Although some of them have tried to sell goods through social commerce,
00:50 the results are still inferior to large distributors and influencers who also sell goods.
00:57 They also hope that the condition of Block A of Tanah Abang Market, which is the largest textile grocery center in ASEAN,
01:03 can be re-populated by buyers through the revision of the Trade Ministerial Regulation.
01:08 It is very, very influential.
01:15 How much influence does it have on the sales revenue?
01:19 It can be 80-90% because it is quiet.
01:24 You can see it yourself now, the market is usually more crowded.
01:30 Usually there are many people passing by.
01:32 But now there are none.
01:33 I agree with you because the influence is very big.
01:36 From TikTok itself, the sales are quiet, no one is walking.
01:42 People are more used to online shops.
01:46 So no one comes here.
01:49 Especially if there is a free ongkir, it is more influential.
01:52 It is very influential for us, especially for offline shoppers.
01:57 Now offline shoppers will try to go live.
02:00 But the live is also determined by TikTok.
02:05 So there is a certain limit.
02:07 We offline shoppers will also try to go live.
02:12 But because there is a rule, it is difficult.
02:16 So for those who have advanced in e-commerce,
02:18 they must have been first.
02:21 Especially for influencers.
02:23 It is very quiet now.
02:24 Sales now, sir, only 500 are grateful.
02:28 There used to be 2 million a day.
02:30 But now only 500 are grateful.
02:33 The Trade Ministerial Regulation No. 50 of 2020, which has just been revised,
02:41 prohibits the social commerce platform to facilitate trade.
02:45 The platform can only promote goods and services,
02:48 but cannot open transaction facilities.
02:52 The revised amendment also prohibits the sale of imported goods
02:55 at prices below US$100.
02:58 From Jakarta, Yogi Rahman, Kantor Berita Antara, reported.
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