TechniTrader is an educational company focused on teaching traders and investors a complete process for trading or investing in the stock market and other financial markets. Founded in 1998, it says it has helped over 500,000 traders and investors achieve their financial goals.
The company’s courses provide a complete, comprehensive training program based on a college-style curriculum that uses what the company calls its tri-level approach to analyze assets or derivatives to trade.
The company’s courses provide a complete, comprehensive training program based on a college-style curriculum that uses what the company calls its tri-level approach to analyze assets or derivatives to trade.
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NewsTranscript
00:00 (upbeat music)
00:02 Martha, thank you so much for joining us.
00:06 - I'm delighted to be here, thank you.
00:08 - Absolutely, we introduced you earlier,
00:10 you are a CMT certified co-founder
00:12 and CEO of Technitrader.
00:14 I mean, it's fascinating 'cause as we were getting ready,
00:16 this is kind of like, we could talk for like an hour
00:19 if we wanted to, all things trading.
00:20 But before we kind of get going,
00:22 if you'd explain to me like on five,
00:23 what is it that your company does?
00:25 - Well, we started about 25 years ago.
00:28 I retired in my late 30s and decided to run around
00:31 the world and everything and got very bored.
00:34 And my business partner suggested that
00:36 since everybody was coming to us asking us
00:38 about trading stocks, investing stocks,
00:41 trading stocks as a business,
00:42 that we should teach them rather than just
00:45 be inundated with people.
00:46 And that's how it got started.
00:48 I never imagined that it would grow as well as it has
00:52 or be as important as it has become
00:54 because we teach the professional side of the market.
00:57 What you hear every day is the retail side,
01:00 the retail news, the retail action,
01:02 but there is a huge, 80% of the market activity
01:05 is behind the scenes that you don't hear about.
01:08 And so what I teach are professionals and retail traders
01:11 who want to trade as a business and make a living at it
01:14 and how they can do that, many different options and styles.
01:17 - Well, it makes sense because you call yourself
01:19 that the gold standard is what you kind of pride yourselves
01:22 in, especially in the stock market education.
01:24 So what, I know you mentioned just right now,
01:26 it's a retail trader, but it's kind of like,
01:28 hey, what's going on behind the scenes?
01:29 What are the professionals looking at
01:31 that have had experience maybe on the floor
01:33 and different things like that?
01:34 What is the gold standard aside from what you just
01:37 explained to us?
01:38 - The gold standard is a comprehensive course
01:40 that covers the aspects that are not covered on the internet.
01:44 You can go in on the internet and read every article.
01:47 You can learn every reversal or candlestick pattern,
01:50 every technical pattern.
01:51 But if you don't understand who is in control of price
01:55 at any given moment, you don't know what direction
01:58 that stock is actually going to take.
02:00 You're hoping it's gonna go up.
02:01 You're hoping it's gonna go down, whatever.
02:03 But until you understand the catalyst behind the price
02:07 action and the volume action, you're not really going
02:09 to understand or be as successful as you could be.
02:13 - Now you have something that I believe called
02:15 the tri-level approach.
02:16 Hopefully I'm saying that correctly.
02:18 - Yes, there's a tri-level approach.
02:22 I teach swing trading, a some day trading,
02:25 platform position trading, long-term investing.
02:27 So the tri-level approach is that you have to deal
02:30 with all the aspects of it.
02:32 The risk analysis, the fundamental analysis
02:35 and the technical analysis, which are all now in charts.
02:38 If you have a good charting software program,
02:41 you have fundamental line indicators.
02:42 You have risk indicators, you have technical analysis.
02:45 So we combine this into a relational technical analysis,
02:49 which is my thesis that I wrote for the
02:52 Chartered Market Technicians Association
02:54 and presented to them.
02:55 And they're all using it as professionals.
02:57 I teach professionals as well as retail traders.
03:00 And when I approach the retail trader,
03:02 I treat them as if they're going to become
03:05 a professional trader and some have,
03:06 some have gone on to be floor traders.
03:08 So what you get is that inside view that you don't get
03:12 from your retail side.
03:13 You can guess and say, oh, I think this stock
03:16 is gonna go up.
03:16 I hope this stock is going to go up.
03:19 But if you know who is behind the catalyst
03:21 that's moving that stock price up or down,
03:23 you'll have a better grasp of what is actually
03:26 going to do that day.
03:27 - Yeah, well, you know, they say hopium
03:29 is a terrible thing to have in the stock market.
03:31 And that's something I've struggled with definitely
03:33 in the past as well.
03:34 I talked about, you know, your CMT certification,
03:36 but for the folks that don't know,
03:38 quickly you can tell us about that
03:40 and why it matters in the world of markets.
03:43 - The CMT is a Chartered Market Technicians Association's
03:46 degree.
03:47 It's a professional degree.
03:48 It is similar to a doctorate,
03:49 but you don't get to call me doctor.
03:51 And it's the CMT organization association is worldwide
03:58 and they train professionals to go into the market
04:01 on the buy side institutions.
04:02 Mostly some sell side institutions will hire them.
04:05 The sell side institutions are big banks financials
04:08 and they hire the CMTs to do the long range projections
04:12 for them.
04:13 The buy side use them to assist in their floor trading
04:15 and to make sure that their quantitative analysis
04:17 is correct.
04:18 So you're really approaching it from the technical side
04:20 while the CFAs are your fundamentalists.
04:23 And this is a series 86 approved by the SEC.
04:28 So we're SEC approved, which is very rare
04:30 for the retail side.
04:32 Most of the time, professionals won't do this.
04:34 And a lot of the CMT friends and associates go,
04:37 why do you do this?
04:38 Because if the retail traders were more successful,
04:44 if they understood the market better,
04:47 then we would have a much stronger market
04:50 and we wouldn't have so many wicks and tails.
04:51 We wouldn't have so much indecision.
04:53 And when retail traders lose money, that hurts the market
04:56 overall and generally, because they get discouraged.
04:59 They hate the market.
05:00 They're frustrated with the market.
05:01 They come back, they try again.
05:03 But if you get that trader to get going
05:06 and have a foundation and be consistently successful,
05:09 then that's going to help the economy
05:12 because we are a digital economy now.
05:14 It's a financial based economy
05:16 rather than a consumer based economy.
05:18 And that's moving forward.
05:20 We have non fungible tokens coming.
05:23 The SEC is approving all kinds of new instruments
05:26 and you need to understand what those do
05:28 and what they don't do
05:29 and who's going to be trading them and who is not.
05:31 - Yeah, I know you have a couple of courses.
05:33 So I wanna dive into that
05:34 before I ask you to wrap up questions here.
05:36 Do you have any popular courses that retail traders
05:38 try to gain some knowledge from?
05:40 - Yes, we have what's called a methodology essentials course.
05:44 We have a standard, we have a premier
05:45 and we have an elite for professionals.
05:47 And those three courses are my primary courses.
05:50 I've written over 40 courses in the past 25 years
05:53 of all different sorts.
05:54 Every time there's a new instrument or a new product,
05:58 I write courses and teach people how to use them.
06:01 And those are the courses that they should check out
06:03 on technitrader.com, which is our technitrader.courses
06:07 is our website.
06:08 Also, you can get it through technitrader.com.
06:10 If you wanna learn more about me
06:12 or read my body of work, you can go to marthastokes.com
06:16 and I have a plethora of things of training.
06:19 We have free mini courses on our website
06:22 that you can take for free,
06:24 which actually show you how we teach
06:26 and the trading process.
06:27 And I have been very pleased
06:29 because we put these up about two years ago
06:31 that people just rave about these mini courses.
06:34 They just love them.
06:35 They go, I learned so much.
06:37 I didn't realize what I hadn't learned.
06:40 It helps every kind of trader
06:42 because it gives them this information
06:45 that they haven't learned before.
06:47 - You know, I'm definitely gonna have to reach out
06:48 to 'cause thankfully I'm a profitable trader,
06:50 but I'm just a straight line support,
06:52 you know, resistance type of guy.
06:53 I don't really get into the patterns of things like that.
06:55 So definitely gonna reach out to you
06:57 after we get wrapped up here.
06:58 But lastly, I wanna talk about AI.
07:01 You know, there's so many different ways
07:04 to kind of use Chad GPT.
07:05 I know some folks have also used it
07:07 in terms of the stock market,
07:08 but how do you see AI affecting the markets
07:11 now that retail has been introduced to that field?
07:16 - I think AI is in its earliest phases right now.
07:19 I think as a trading companies
07:22 that are going to be doing AI,
07:24 today I talked to one of my IT guy,
07:26 there's 3000 tools for AI.
07:28 There's hundreds of companies coming to market and IPO.
07:32 And so I'm seeing a dot-com era in AI as far as IPOs.
07:36 And it's also, you have to be careful
07:38 because the AI that's available on the retail side
07:41 is extremely primitive and very simple.
07:43 It can't tell you who is in control of price.
07:48 You have to learn the certain patterns
07:49 and the subtle nuances, the hybrid leading indicators.
07:53 You need to go beyond MACD, RSI and so on.
07:57 And those hybrid indicators are a type of an AI
08:01 that allows you to see into the market more
08:04 than you would with MACD, RSI
08:06 and some of the older indicators.
08:08 The modern indicators that are incorporating
08:10 this kind of technology are the ones
08:12 that you should be using
08:13 because they give you more subtle information
08:15 that you need to know.
08:17 - Awesome, well, I appreciate you hopping on.
08:19 So you kind of have a conversation with me
08:20 about what it is y'all do,
08:21 your certifications and your knowledge.
08:23 Was there anything you were hoping to talk about
08:25 that I didn't bring up?
08:26 - No, this is my first time on
08:28 and I'll be back every month
08:30 and I'll start showing some charts and things like that
08:32 and explain more and more detail.
08:34 I just wanted to do this today as an introduction
08:36 and show, talk about my company
08:38 so that when I come on next time
08:40 and I talk about relational technical analysis
08:42 or hybrid leading indicators,
08:44 you have some idea of where I'm going with it.
08:46 - Well, see, look, I am always happy to have you back on
08:48 and we can nerd out about charts
08:50 and maybe even take a trade live here and there.
08:52 But thank you so much, Martha.
08:53 I really do appreciate your time.
08:54 (upbeat music)
08:57 (upbeat music)