圣诞老人为何“从绿转红”？我们都被可口可乐“骗”了？ #节日篇 | 懂来做莫？ Ep13
▌懂来做莫 ▌#13 圣诞老人本来是“绿”的，如何因为一家公司的成功营销，扭转了他的命运？从此，以红白色为基调的圣诞老人装扮，就这样成为主流？
主持 | @Celes美伶
#圣诞 #可口可乐 #圣诞老人
#不懂没关系 #懂了也没用 #冷知识
#发射热点 #84hotspot #懂来做莫
更多新闻资讯看这里 ▹ https://xuan.com.my/hotspot
主持 | @Celes美伶
#圣诞 #可口可乐 #圣诞老人
#不懂没关系 #懂了也没用 #冷知识
#发射热点 #84hotspot #懂来做莫
更多新闻资讯看这里 ▹ https://xuan.com.my/hotspot
Transcript
00:00 You think Santa Claus looks like this?
00:02 But actually, the mainstream Santa Claus
00:04 used to wear a green robe and a green hat.
00:06 It's the image of the modern Santa Claus
00:08 that the company has reversed.
00:10 It's okay if you don't understand.
00:10 It's useless if you understand.
00:11 What's the point of understanding?
00:12 The red coat of the Santa Claus
00:14 and the bag with gifts
00:16 are the modern version of the image of Santa Claus.
00:18 In the early 20th century,
00:19 it was promoted by Coca-Cola's marketing activities.
00:22 In the 1930s,
00:23 Coca-Cola found a genius commercial artist,
00:26 Haydn.
00:27 He designed a Santa Claus image of drinking Coca-Cola
00:30 for advertising.
00:31 The artist changed the Santa Claus' clothes
00:33 to Coca-Cola's main color, red,
00:35 and matched it with a tall, rich, and loving figure.
00:39 With the widespread spread of Coca-Cola,
00:41 people gradually adapted to the Santa Claus.
00:44 Since then,
00:44 Santa Claus is no longer the tall and thin
00:47 or the elf with a long robe and a thin skin.
00:50 This also wrote a successful marketing history of Coca-Cola.
00:53 If you like this video,
00:54 remember to like and share.
00:55 (swoosh)
00:57 [BLANK_AUDIO]