A record store in Chorley celebrated Taylor Swift’s new album by commissioning an awesome window display made out of spray snow.
Wigan-based artist Scott Wilcock, 36, who works under the name Snow Graffiti, created the incredible mural at Malcolm's Musicland on Chapel Street.
Wigan-based artist Scott Wilcock, 36, who works under the name Snow Graffiti, created the incredible mural at Malcolm's Musicland on Chapel Street.
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00:00 [MUSIC PLAYING]
00:13 Taylor Swift touring the UK, she announced she was bringing
00:18 her new album out on the 19th of April.
00:21 And I thought, how can I publicize that we'll be
00:26 stocking it?
00:26 Because she's been selling vast quantities of her vast
00:30 catalog.
00:31 And I'd seen some of Scott's work.
00:34 And I thought, when I looked on his website, he'd never
00:38 done anything like it.
00:39 So I asked him if he could do it.
00:41 I sent him an image.
00:42 And he said yes.
00:44 And we thought, this is the best poster we
00:48 could do for her.
00:54 It took him two and a half days, because he was a
00:58 perfectionist.
01:00 He really was.
01:02 If he didn't think something was right, his wife double
01:06 checked everything.
01:08 And it was perfect.
01:11 It was perfect from the copy that I sent him.
01:14 So I'm quite happy with it.
01:16 It will be up here for a couple of months.
01:20 Because people are coming and standing next to it to have a
01:24 photograph taken.
01:25 So it seems a pity to take it down.
01:27 What do the locals think about it?
01:35 What feedback have you had?
01:37 They were surprised when they saw how good it was.
01:40 They were really impressed.
01:42 So much so that other traders are going to want Christmas
01:46 windows from him.
01:53 One gentleman last week asked me if he could buy the poster
01:57 out of my window.
01:59 And I said, if you give me 600 for the window, I'll work out.
02:03 He hadn't realized it was snow spray, which shows how good
02:09 Scott's work is.
02:10 Will you consider doing it again with another artist?
02:18 At some point.
02:18 But it has to be somebody as big as Taylor Swift.
02:23 She's amazing at the moment.
02:24 It's very good.
02:30 It brings people out and actually come into a shop and
02:35 physically buy, rather than order it online.
02:41 It brings shoppers back to the high street.
02:46 Why are people suddenly going back to vinyl?
02:49 I think there's tired of downloading.
02:51 And they just want-- they like now to physically pick a
02:54 vinyl up, read the sleeve notes, and listen to it as
03:00 they want to listen to it, not just downloading.
03:05 Superior to CDs?
03:07 Yes.
03:08 Why?
03:09 If you've got the good player, it sounds better.
03:12 [MUSIC PLAYING]