(Adnkronos) - Negli spazi di Arca Milano si è tenuta la quarta edizione di Radar, il programma globale di Spotify nato per supportare i talenti emergenti. Tony Boy, okgiorgio, Coca Puma, STE, Sally Cruz e centomilacarie sono i sei artisti della playlist editoriale dedicata Radar Italia e beneficeranno di uno speciale supporto editoriale e di un piano marketing personalizzato. Nelle passate 3 edizioni infatti Spotify aveva puntato sulla promozione in piattaforma degli artisti facenti parte del progetto, da blanco a big mama, diventati in breve tempo noti al grande pubblico. Quest’anno, Radar ha voluto celebrare i sei artisti anche con il primo live di Spotify ad Arca Milano.
Category
🗞
NewsTranscript
00:00Bring the public to listen live to the selected artists, thus reaffirming their constant commitment to make artists of all genres known to always new and different listeners.
00:16This is the news from Spotify for the fourth edition of Radar, the global program of the streaming platform born to support emerging talents.
00:24The 2024 edition launched to the public Tony Boy, OK Giorgio, Coca Puma, Ste, Sally Cruz and 100,000 Karie.
00:31The six artists selected for this edition combine together tradition, innovation, different musical genres and experiences and follow the best, most recent musical trends of the moment.
00:44In the past three editions, in fact, Spotify had focused on the platform promotion of artists who are part of the project, from Blanco to Big Mama, who soon became known to the general public.
00:55But in 2024 Radar wanted to celebrate the six artists also with the first Spotify live in the spaces of Arca Milano.
01:04Radar, in addition to being an editorial marketing promotion, this year also becomes a live. In fact, the artists will be presented through a live show, the first ever launched for Spotify in Italy.