Northern Ireland fourth-generation wallpaper firm celebrates 85 years in business

News Letter

by News Letter

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Northern Ireland’s fourth-generation family business, Nobletts Wallpaper is proudly celebrating its 85th year in business.

Situated in Belfast, this beloved shop has become a staple of the local business community, consistently offering a wide selection of wallpapers and paints.

Nobletts has seamlessly adapted through the decades, evolving with the times while strengthening its legacy as it transitions from one generation to the next.

Founded in 1939 by Richard Noblett, Nobletts Wallpaper began when Richard, a sales representative for Crown Wallcoverings, was captivated by Belfast's vibrant atmosphere. Deciding to remain in the city, he established a business committed to providing high-quality wallpapers and paints at reasonable prices. This ethos continues to guide the company.

Today, Nobletts is helmed by Tim Noblett, Richard’s great-grandson, representing an amazing fourth generation of family leadership. 

The physical store in Belfast has become a landmark for home decor enthusiasts, while their online platform has expanded its reach, allowing customers worldwide to access their products.

Nobletts has seamlessly adapted to the digital age, finding notable success on TikTok since launching its channel in December 2023. This platform has been instrumental in maintaining their local appeal while extending their global reach, with videos that have garnered over 1 million views.

With an impressive following of over 23,000 enthusiasts from around the world, Nobletts shares their passion for wallpaper and home decor. This digital presence brings the distinctive charm of their local, independent, family-run shop to an international audience.

They engage live with their followers five days a week, offering a slice of Northern Irish culture through the engaging personalities and accents of team members like Paul and Michele. This personal touch has resonated widely, sparking lively interactions about their unique store and enthusiastic service.