As Rome bakes under the intense summer sun, the city is solidifying its reputation as Italy's gelato capital. With a 14% increase in gelato consumption this year, both locals and tourists are flocking to Rome’s historic gelaterias.
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00:00🎵
00:28But the characteristic thing is that it has always been of the same family.
00:33So we consider it almost a duty to satisfy the curiosity of the Romans and of all the people who come to visit us.
00:49So our ice cream is just an imperfect math.
00:52It doesn't come the same every day, but the taste remains the same.
00:56Because we have never evolved our product in fashion.
00:59And I think the secret is this.
01:02To be faithful to the recipes that were the first to guarantee us this success.
01:26🎵
01:51Our secret is that there are no real secrets. It's simple, but it's well done.
01:55🎵