Wine buffs at a showjumping event were tricked into drinking gourmet wine - that actually came from Aldi.
The hilarious video shows a flamboyant master of wine – known as Justin Youraldi – pouring out measures of red, white, and rosé to the upper echelons of society.
While they thought they were sipping on exotic grapes from the world’s most exclusive vineyards, typically costing nearly 10 times the price, they were in fact enjoying more modestly priced wines at under a fiver.
Some were even coaxed into putting their ears to glasses of bubbly to see if they could identify the more expensive sounding fizz.
The spectators spoke eloquently about the aromas, balance, acidity, and earthiness of the vino, with some even boasting about their extensive wine knowledge – before the big reveal.
One surprised wine taster said: “I can’t believe that! I’m staggered! I’m off to Aldi, you’ve won a customer”.
The hilarious video shows a flamboyant master of wine – known as Justin Youraldi – pouring out measures of red, white, and rosé to the upper echelons of society.
While they thought they were sipping on exotic grapes from the world’s most exclusive vineyards, typically costing nearly 10 times the price, they were in fact enjoying more modestly priced wines at under a fiver.
Some were even coaxed into putting their ears to glasses of bubbly to see if they could identify the more expensive sounding fizz.
The spectators spoke eloquently about the aromas, balance, acidity, and earthiness of the vino, with some even boasting about their extensive wine knowledge – before the big reveal.
One surprised wine taster said: “I can’t believe that! I’m staggered! I’m off to Aldi, you’ve won a customer”.
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FunTranscript
00:00At a prestigious show-jumping competition, a highlight of the British social season,
00:08fine wine merchant Justin Uraldi is unveiling his private collection to the discerning elite.
00:16But all is not as it seems.
00:19If we dip in with the nose, what is the first sensation that gives you?
00:25It's quite fruity.
00:26It's rich and deep-bodied, isn't it?
00:27Isn't that lovely?
00:29Smells like I want to drink it.
00:30You can tell that you know your wines.
00:32This grape comes from the Fall Valley in South Africa.
00:34The Fall Valley?
00:35Yes.
00:36You know it.
00:37In South Africa.
00:38That's it.
00:39Take another sip.
00:40Yes, absolutely.
00:41Peach.
00:42That's rather nice, isn't it?
00:43If you put your ear by the glass, you can almost hear the difference between big bubble
00:52and small bubble.
00:53It sounds very musical.
00:54Yeah, there's a big difference.
00:55I'm just kidding.
00:56How much would you pay for a really good quality wine?
00:57I wouldn't complain if it was £25, £30.
00:58Oh, I'd go over like £20 for sure, £25.
00:59And maybe between £30 and £40.
01:00What if I tell you this Toscano Rosso from Aldi is only £7.99?
01:01I can't believe that.
01:02£12.49.
01:03Really?
01:04Yes.
01:05Gosh.
01:06£4.99.
01:07No way.
01:08Oh, my goodness.
01:09Yeah, it's true.
01:10Or if you read there, slowly.
01:11What's in your pocket?
01:12What's in your pocket?
01:13What's in your pocket?
01:14What's in your pocket?
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01:27What's in your pocket?
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01:40What's in your pocket?
01:41What's in your pocket?
01:42What's in your pocket?
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01:45What's in your pocket?
01:46What's in your pocket?