Billie Eilish, one of the biggest pop stars today, has made sustainability a core part of her career, from using recycled vinyl for her albums to partnering with eco-conscious companies to reduce her tours' carbon footprint. While her music continues to top charts, Eilish is equally dedicated to raising awareness about the climate crisis, using her influence to inspire others to take action. In her words, it's a "never-ending fight," but one she’s determined to pursue, proving that especially in the spotlight, it's possible to make a difference for a more sustainable future.
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00:00Billie Eilish has been working on making pop music more sustainable throughout her career,
00:04from recycled vinyl to reducing carbon emissions on her tours and raising awareness.
00:10Billie Eilish is one of the biggest pop stars today, catapulted into the spotlight through
00:14her single Ocean Eyes and known for her recent successes such as her latest album Hit Me
00:18Hard and Soft.
00:20But when she's not singing her heart out in the spotlight or accepting Grammy awards,
00:24Eilish has a mission she's dead set on accomplishing.
00:27Eilish released her last two albums on 100% recycled black vinyl, partnered with ego-conscious
00:33company Reverb to eliminate more greenhouse gas pollution than her tours create, and used
00:37entirely recycled fabrics in her 2022 Met Gala look.
00:42Before releasing Hit Me Hard and Soft, Eilish spoke with Billboard and explained why sustainability
00:46is so important to her, sharing,
00:48It's a never-ending effing fight.
00:51All you can do is express and explain your beliefs, but a lot of people don't really
00:54understand the severity of the climate crisis, and if they do, they're like, well, what's
00:58the point?
00:59We're all going to die anyway.
01:00Believe me, I feel that way too.
01:02But what's the point goes both ways.
01:04What's the point?
01:05I can do whatever I want.
01:06We're all going to die anyway.
01:08Or what's the point?
01:09I might as well do the right thing while I'm here.
01:12Eilish's message resonated with many online because she pointed out that as someone with
01:16power and influence, she has the opportunity to make a change.
01:20The fact is, even if 10% of the global population was committed to reducing its carbon footprint,
01:25the impact we can have as individuals remains pretty insignificant.
01:30But Eilish stands as a perfect example for both fellow musicians and elected reps that
01:35living and working more sustainably on a larger scale is possible.