Alan Cumming in campaign to save Scotland's Screen Machine

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New campaign fronted by Alan Cumming to save Scotland's Screen Machine.
Regional Screen Scotland launches public fundraising campaign to buy a new Screen Machine

£100k is needed, as part of efforts to raise a total of £1.7m.
Without urgent investment the Screen Machine mobile cinema service will end.
Alan Cumming and Tide Lines have joined forces with RSS and Collective London advertising agency to make a short film to publicise the plight of the service.

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Transcript
00:00We open on the highlands and islands of Scotland, where Screen Machine has brought the latest
00:11movies to over 40 rural communities for 26 years.
00:17This mobile film house is a vital service, a cultural lifeline, delivering edge-of-the-seat
00:24entertainment and unforgettable shared experience.
00:29But our most cinematic places are in danger of losing their only cinema.
00:35Today's Screen Machine has no tomorrow.
00:39It's too temporary, too costly, and cannot fit on every ferry.
00:45We need a sequel, a more reliable, comfortable and sustainable vehicle, capable of reaching
00:54every community.
00:56Without it, the Screen Machine's future is in the balance.
01:03Our very own Scottish journey.
01:10So the task is simple.
01:13Fundraise a brand new Screen Machine, fit for now, fit for the future, and you can help.
01:21A star in a story fits a silver screen.
01:26Please donate what you can today, so together we can keep the shows on the road.
01:36Save our Screen Machine, and action!
01:51www.screenmachine.co.uk

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