iPhone 16 iPhone and iPhone 16 Pro - A Guided Tour - A Z Studio | King Media
iPhone 16 iPhone and iPhone 16 Pro - A Guided Tour - A Z Studio
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00:00As you may have heard, this year there are four incredible new iPhones, and they're all
00:09built for Apple Intelligence.
00:11iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max.
00:16These new iPhone 16 models have been redesigned, inside and out, from the colorful iPhone 16
00:21and iPhone 16 Plus to the titanium iPhone 16 Pro and iPhone 16 Pro Max.
00:25I'm going to explain the differences between them.
00:27iPhone 16 and iPhone 16 Plus feature a new rear camera design and come in white, black,
00:33teal, pink, and ultramarine.
00:36iPhone 16 Pro and iPhone 16 Pro Max are made with titanium and come in four finishes.
00:40White titanium, natural titanium, black titanium, and the new desert titanium.
00:45The entire iPhone 16 lineup was built for Apple Intelligence, and it's integrated throughout
00:50the iPhone experience with privacy at the core.
00:54iPhone 16 and iPhone 16 Plus also feature a new camera control, a 48-megapixel Fusion
00:58camera with 2x telephoto, and a new 12-megapixel ultrawide camera with macro.
01:04They come with the latest generation photographic styles, spatial photo and video, and new sound
01:09editing tools with Audio Mix, all powered by the new custom A18 chip.
01:14And they now feature Action Button, the latest ceramic shield, and a big boost in battery life.
01:19iPhone 16 Pro and iPhone 16 Pro Max take things even further with our largest Pro displays
01:24and thinnest borders yet at 6.3 and 6.9 inches.
01:27They run on the powerful new A18 Pro chip and give you the best battery life ever on
01:32iPhone 16 Pro Max.
01:33Plus, they have a new 48-megapixel Fusion camera with 4K 120 Dolby Vision for dramatic
01:38slow-mo, a 5x telephoto camera now on both models, a new 48-megapixel ultrawide camera,
01:43and four new studio-quality microphones.
01:46I'm going to help you decide which one is right for you.
01:49I like to let the iPhones pick me.
01:51Takes the pressure off.
01:53Are you Sheng Wang the comedian?
01:54Yes, and I'm also Sheng Wang the shopper who has a hard time making decisions.
01:59No worries, I've got your back.
02:01And when you're ready to discover more, you can always go online or to an Apple Store
02:04where our teams are here to help.
02:06I'm ready to discover more right now.
02:08Great idea.
02:09Let's get started.
02:10These new iPhones have been redesigned, from the addition of Action Button on the iPhone
02:1316 and iPhone 16 Plus, to our largest Pro displays yet on iPhone 16 Pro and iPhone 16
02:19Pro Max.
02:20Yeah, I'll be the judge of that.
02:22Oh, that's big.
02:24Oh, and this is really exciting.
02:26Every iPhone 16 comes with camera control, giving you a new way to interact with your
02:30camera, so it's easier to take photos and adjust your controls.
02:33Every iPhone 16 has been updated internally to give you better performance across the
02:36board and to make it easier to repair.
02:38I can't fix phones, but I'm glad someone's job just got more chill.
02:42And with features like water resistance and the latest ceramic shield, you can trust that
02:46it's durable.
02:47That's good, but I don't want to be driving with my phone like that.
02:54Hey, it happens to everyone.
02:56That's why there's ceramic shield.
02:57That bench came out of nowhere, though.
02:59Yeah, you were actually super brave right there.
03:01Every iPhone 16 model comes with Apple Intelligence built in.
03:04This new personal intelligence is designed with privacy at its core, meaning your iPhone
03:08is aware of your personal data without collecting your personal data.
03:12I wish my intelligence came built in.
03:14I had to study the old school way.
03:15With Apple Intelligence, iPhone 16 and iPhone 16 Pro are helpful when it comes to things
03:20like writing, expressing yourself visually, and getting everyday things done with Siri.
03:24Oh, I do everyday things, like, all the time, huh?
03:27With Apple Intelligence, you get writing tools that help you summarize, rewrite, and proofread.
03:31Plus, they can help you change your tone to sound more professional, concise, or friendly.
03:36Okay, but I don't want this thing trying to do all my writing for me.
03:39All the writing is still up to you, but now it quickly corrects spelling, grammar, and
03:43finishes incomplete sentences.
03:44Good, because my words are like my children.
03:48My misspelled, grammatically incorrect children.
03:50No judgment.
03:51Apple Intelligence also helps you express yourself in other ways, by creating and sending
03:55your own custom Genmoji and messages.
03:57Even if I wanted to make a robot wearing a pink bowler hat with a donut?
04:04How about this?
04:05Ooh!
04:06Plus, Siri will understand your personal context, working across apps to help you get more done,
04:10like finding information in your photos.
04:12Siri, find my glasses prescription.
04:15Nailed it.
04:16Oh, this is cool.
04:17Siri also has richer language understanding, meaning you can speak to it more naturally,
04:20and it will know what you're talking about.
04:23Siri, can you find that podcast, I mean, that song Brian sent me?
04:28Apple Intelligence also extends notifications with new Priority Notifications, meaning your
04:33iPhone will surface what's most important, and summarize it to help you see key details
04:37more quickly.
04:38Oh, snap.
04:39Hey, Vaughn, I got some important business to attend to.
04:42We gotta go.
04:43But I made it.
04:45These locks need some loving.
04:47All the amazing features of iPhone 16 and iPhone 16 Pro wouldn't be possible without
04:51advancements in chip design.
04:53A18 and A18 Pro are two new custom-designed chips that make everything about your iPhone
04:59faster and smoother.
05:01iPhone 16 and iPhone 16 Plus come with a new Neural Engine and improve CPU and GPU performance.
05:07And that's how a legend does it.
05:10The new A18 chip is a two-generation leap from last year's A16 Bionic, and you can see
05:14and feel the difference.
05:15Hey, all that chip talk, you're making me hungry.
05:18And iPhone 16 Pro and iPhone 16 Pro Max run on the A18 Pro, which takes performance on
05:23iPhone to the next level.
05:25A18 Pro gives you speed and efficiency gains across the board.
05:29It handles new camera features, demanding apps, multitasking, and it even makes graphic
05:34intense mobile games look great with two times faster ray tracing.
05:38Wait, who is Ray?
05:41Ray tracing.
05:42It's a huge deal for rendering graphics and making gameplay look realistic and beautiful.
05:45Oh, well, you tell Mr. Tracing I'm a fan of his work.
05:49What's inside your phone makes a big difference, and with iPhone 16 and iPhone 16 Pro, you'll
05:53feel that difference.
05:55Perfect.
05:56Let me show you some of the camera features on iPhone 16 and iPhone 16 Pro.
06:00Man, I'm all about nature photos.
06:02I'm like a plant paparazzi.
06:03Oh, they got begonias.
06:06Camera control responds to your finger pressure with haptic feedback as you navigate through
06:10your camera settings.
06:11A click launches your camera instantly, while a light double press launches an all-new clean
06:15preview UI where you can slide to switch between adjustable controls like depth of field, zoom,
06:20and cameras.
06:21Thanks for the oxygen, y'all.
06:24iPhone 16 and iPhone 16 Plus have a versatile main camera that lets you take 48 megapixel
06:29photos with great resolution, and it comes with a 2X optical quality telephoto for added
06:34flexibility.
06:35And there's a new 12 megapixel ultrawide camera with macro.
06:37Now, all pro models have the same seriously powerful cameras.
06:41What's up, butterfly?
06:42I see you.
06:43A new 48 megapixel ultrawide camera, a 48 megapixel fusion camera, and a 5X telephoto.
06:48Hey, man, check this out.
06:50Looks great.
06:51Yeah, I guess I'm just a naturally gifted photographer.
06:53With an iPhone 16 Pro.
06:55Yep, just a naturally gifted photographer.
06:58iPhone 16 and iPhone 16 Pro also come with the latest generation of photographic styles,
07:03allowing you a new level of customization when it comes to setting the tones and overall
07:07vibe of your photos with multiple new looks.
07:15Oh, looking sharp.
07:17The entire iPhone 16 lineup comes with powerful new features and camera control, giving you
07:22more creative flexibility over your photos.
07:25But photos are just the beginning.
07:26Ooh, are we doing video next?
07:29You read my mind.
07:32This year, pro video is stepping its game up.
07:34Yeah?
07:35Is that pro enough to keep up with me?
07:36I'm open, I'm open!
07:40Count it!
07:42iPhone 16 Pro and iPhone 16 Pro Max have a new 48 megapixel main camera with a second
07:48generation quad pixel sensor that enables 4K 120 and Dolby Vision, giving you even more
07:53creative flexibility and incredible slow motion.
07:56It adds a stunning cinematic quality to your films, no matter how awkward or ungraceful
08:00your subject.
08:01I know you're not talking about me.
08:02iPhone 16 Pro can process more video data more quickly than ever before, thanks to A18
08:08Pro and the new image signal processor that's two times faster than iPhone 15 Pro.
08:14This all comes together to unlock beautiful slo-mo effects.
08:24And now, you can change your frame rate after the fact.
08:27Hey, that's my move, Dally.
08:29Oops.
08:30You're really good at filming.
08:31I get plenty of practice.
08:33And check this out.
08:34All new iPhones come with Audio Mix, which lets you remove background noise in your videos
08:38and focus on voice using the intensity slider, basically making it sound like you're recording
08:42in a sound booth.
08:44Damn it!
08:45Wow, that's really clear.
08:47But you're going to delete that though, right?
08:49Hey, you got to delete that.
08:51Come on.
08:52It's easy to upgrade or switch to iPhone.
08:55Trading can be done with us in-store or online, right from your phone, with options for in-store
08:59pickup or fast delivery.
09:02And if you'd like to visit us at an Apple store, you can get a closer look at the iPhone
09:0516 lineup, and we'll help you figure out the best option, whether you're financing or trading
09:09in your old phone for credit towards your new one.
09:10I can trade in my old iPhone?
09:12All right, old buddy.
09:13I'm going to miss all the selfies we took together.
09:16Once you have your new iPhone, we'll even help you set it up, and you can enjoy extra
09:20peace of mind when you add AppleCare+.
09:23That's the exciting news about iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone
09:2816 Pro Max.
09:29With their huge design updates, massive leaps in performance, and powerful new camera features,
09:34there's sure to be an iPhone that's right for you.
09:35Thanks for watching.
09:36Thank you for helping me find the right iPhone.
09:38Now I get to teach you everything I know.
09:40It'll be fast.
09:42I'll teach you everything I know.
09:43I'll teach you everything I know.
09:44I'll teach you everything I know.
09:45I'll teach you everything I know.
09:46I'll teach you everything I know.
09:47I'll teach you everything I know.
09:48I'll teach you everything I know.
09:49I'll teach you everything I know.
09:50I'll teach you everything I know.
09:51I'll teach you everything I know.
09:52I'll teach you everything I know.
09:53I'll teach you everything I know.
09:54I'll teach you everything I know.
09:55I'll teach you everything I know.
09:56I'll teach you everything I know.
09:57I'll teach you everything I know.
09:58I'll teach you everything I know.
09:59I'll teach you everything I know.
10:00I'll teach you everything I know.
10:01I'll teach you everything I know.
10:02I'll teach you everything I know.
10:03I'll teach you everything I know.