What would parents give up for a healthy child?

The majority of parents would give up social media, vacations for life and even their best friend—all for their child’s well-being.

Conducted by Talker Research on behalf of TYLENOL, the survey of 2,000 parents of children aged 0–8 looked at what parents would be willing to give up if it meant their child was happy and healthy as the back to school season approaches, with the season’s first colds and flus to follow.

If their child could be healthy mentally and emotionally, parents would be willing to give up social media (76%), their smartphone (61%) and even electricity (39%). Concerts (71%) and sporting events (71%) would also be off the table and 66% said they’d even give up trips and holidays for the peace of mind, knowing their child's wellbeing is in tip-top shape.

But activities weren’t the only thing on the table. Respondents were also asked about the relationships they’d be willing to forgo. Many said they would give up their best friend (60%), living with their partner (41%), or the ability to talk to their own parents (40%) if it could somehow keep their child from coming down with any illnesses or ailments.