Ray Kroc (October 5, 1902 – January 14, 1984) was an entrepreneur who purchased the McDonald's Corporation in 1955, and made McDonald's the largest fast food restaurant in the world. Kroc was one of Time magazine's 100 most influential founders and industry giants. Kroc is also the owner of the San Diego Padres baseball team which was founded in 1974
source: wikipedia.org
source: wikipedia.org
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00:00At first, Ray Kropp was not known as a successful entrepreneur.
00:10He began his career as a hard-working salesman, selling various products from automobile clutches
00:15to milkshake machines.
00:17However, deep inside, he harbored a great desire to achieve something bigger, something
00:21that would change the fast food industry forever.
00:25Ray Kropp grew up in a humble environment, where values of hard work and perseverance
00:31were instilled by his father, who worked as a small-time merchant.
00:37Despite living modestly, Ray always dreamed of greater success.
00:41He learned a lot about business from his father, especially the importance of providing the
00:47best service to customers and never giving up in the face of challenges.
00:53From a young age, Ray showed his business acumen.
00:57He ran several small ventures, from selling magazines to selling ice cream in the summer,
01:05although not always successful.
01:09Each experience was a valuable lesson for Ray.
01:13Ray Kropp's life journey was not always smooth.
01:17After serving in the United States Army during World War II, he returned to the business
01:22world as a salesman.
01:25Despite being faced with many rejections and difficulties, Ray never gave up.
01:33Each rejection was a valuable lesson for him, and every difficulty was an opportunity to
01:40grow and learn.
01:41A turning point in Ray Kropp's life was when he heard about a small restaurant in California
01:49that sold burgers in a unique and efficient way.
01:53The restaurant was managed by two brothers, Dick and Mac McDonald, who had developed a
01:57revolutionary production system for fast food.
02:01Ray Kropp was immediately fascinated by the McDonald's business concept.
02:05Although initially facing rejection from Dick and Mac and CDO and ALD, Ray did not give
02:11up.
02:13He convinced them of the superiority of his business idea and his ability to develop McDonald's
02:19into a successful franchise.
02:21With a burning passion and a strong determination, Ray Kropp embarked on a journey that would
02:26change the face of the fast food industry.
02:29He focused on quality, consistency, and efficiency, introducing strict operational standards and
02:35continuous product innovation.
02:37Despite facing criticism and controversy throughout his career, Ray Kropp did not just focus on
02:43financial gain.
02:45He was committed to improving product quality, reducing environmental impact, and making
02:51a positive contribution to society.
02:53In the end, McDonald's grew into one of the world's most famous and successful brands.
02:57Ray Kropp not only became a successful entrepreneur, but also became an inspiration to millions
03:04of people.
03:05He taught that with strong determination, hard work, and a clear vision, we can achieve
03:13extraordinary things in life.
03:17Ray Kropp is a real example that success is not just the result of luck, but also of perseverance
03:26and a willingness to keep learning and growing.