Demam boneka Labubu melanda dunia termasuk Indonesia, tua dan muda menggemari boneka ini. Setelah sebelumnya hanya bisa didapatkan di luar negeri, Pop Mart baru-baru ini secara resmi hadir di Indonesia.
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TVTranscript
00:00What is this doll for?
00:02Because it's going viral.
00:04Join the hype.
00:06What's the name of this doll?
00:08It's called Powerpuff.
00:10Powerpuff.
00:12This is one of the characteristics of Powerpuff Girls.
00:14This is Bubu.
00:16This is the most viral one.
00:18This is the most popular one.
00:20I'm always confused why it's so viral.
00:22This is a doll whose teeth haven't been cut yet.
00:24Yes.
00:26This is Bubu.
00:28Bubu's teeth haven't been cut yet.
00:30Yes.
00:32That's why it should be cut.
00:34But this doll is going viral.
00:36And it's making a figure
00:38behind Pop Mart
00:40which is a shop
00:42that sells this kind of dolls.
00:44It's amazing.
00:46You're amazing.
00:48You can get Bubu.
00:50It's hard to get this Bubu.
00:52Yes.
00:54Usually, when you see it,
00:56you think it's funny.
00:58Maybe that's what many people feel.
01:00I think so.
01:02This Bubu doll is becoming a phenomenon
01:04in Indonesia and all over the world.
01:06Bubu is a small monster
01:08from Pop Mart.
01:10It's easy to find.
01:12But who's behind Pop Mart
01:14that sells this viral Bubu doll?
01:20Bubu's fever hits the world
01:22including Indonesia.
01:24Many young people love this doll.
01:28After it can only be found abroad,
01:30this new Pop Mart
01:32is officially present in Indonesia.
01:34At the opening of Pop Mart in Indonesia,
01:36there was a long line
01:38at Gandaria City Mall.
01:40Many visitors
01:42are willing to line up since Sunday.
01:46But actually, who is the successful
01:48entrepreneur behind this funny doll?
01:50He is Wang Ning,
01:52a young Chinese entrepreneur
01:54who successfully enlarged
01:56various toys in this mysterious box.
02:00At first, Wang only wanted to have his own company
02:02by opening Pop Mart in 2010.
02:04The first Pop Mart
02:06is located in the Silicon Valley area of China,
02:08Zhongguang Cun, Beijing.
02:12The fresh wind for his business
02:14started to blow in 2014
02:16which then became more popular
02:18when Blackpink member Lisa used Bubu.
02:20People's Bubu became Bubu's fever.
02:24According to Forbes,
02:26the total wealth of Wang
02:28is about 63 trillion rupiah.
02:30His wealth makes him
02:32one of the 817 richest people in the world.