(Adnkronos) - “La Lega sta studiando da mesi una piattaforma propria, è un progetto che le squadre ci diranno se affrontare nel corso dei prossimi mesi. Questo presuppone un'attenzione particolare, il primo elemento è cercare di costruire un database della Lega Calcio per creare interazioni costanti e quotidiani tra i tanti tifosi che abbiamo in Italia e la Lega Serie A”. A dirlo, Luigi De Siervo, amministratore delegato della Lega Serie A, a margine dell’incontro con gli studenti "Ricette di Innovazione", il digital come nuovo paradigma di comunicazione e servizio: l’evoluzione nel calcio-media, formazione e servizi economico-finanziari, organizzato dall’Università Bicocca.
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00:00From a technical point of view, in a stadium everything happens through the technologies
00:08that allow us, on the one hand, to put the referees in a position to be able to resolve
00:13certain amletic doubts, whether that ball has entered the goal or not, or whether there is
00:18that offside, or whether there is that certain foul.
00:21So the first element of technology has to deal with what is the element of credibility
00:27of the product from a sporting point of view.
00:29Then we follow up with the production part, within which we are moving towards
00:34remote production, but above all, creating a VAR means bringing 18 live,
00:39rounded signals in one physical point.
00:42So, let's say, the technology also arrives to guarantee the compression of data,
00:46the transport of data, information, let's say, less heavy, to then arrive at the lesson.
00:51But in reality there are real-time algorithms that allow coaches to identify
00:56the performance data of a certain player, and therefore the opportunity for an intervention
01:00on their part in the substitution, or less.
01:03And then there is the whole big battle that instead takes place against digital piracy,
01:08which is the real, let's say, battle that the professional leagues are doing,
01:12trying to protect their product.
01:14The league has been studying for months its own platform, which for the moment,
01:17let's say, is continuing to be developed.
01:20It is a project that the teams will decide to face over the next few months.
01:25Obviously, let's say, this presupposes a particular tension, because our rights
01:29have been sold for five years, and therefore, from this point of view,
01:33the first element is to create a database of the league itself,
01:36trying to create forms of constant and daily interaction between the great mass
01:41of fans we have in Italy and the Serie A football league.