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00:00Who takes the risk of getting on a sinking ship?
00:04But this is the story of a man who faced difficulties at every turn.
00:09He was born in a very famous family, who were businessmen living in Surat, Gujarat.
00:15But after birth, there was such a dispute between the parents that they separated.
00:19Then Dadi took care of them, got them educated, studied abroad too.
00:24But when it came to starting a business, the company, which was going through difficult times, was given the responsibility.
00:30But since childhood, the habit of facing such situations came in handy here.
00:34Instead of turning away from it, he laughed and competed and brought the company to profit.
00:39This is the story of the great businessman of the country, Ratan Tata.
00:42His full name is Ratan Nawal Tata.
00:45He was born on 28 December 1937 in Surat.
00:49His father's name was Nawal Tata and his mother's name was Sonu Tata.
00:53It is said that there was a divorce between his parents.
00:57That's why his grandmother, Nawazbhai Tata, took care of him.
01:01He adopted Ratan Tata.
01:04In this way, he was brought up as Dattak's son.
01:07At the same time, Ratan Tata's father remarried Simone Tata.
01:11That's why Ratan Tata also has a stepbrother, whose name is Noel Tata.
01:16Ratan Tata did his initial studies at the Cathedral and John Conan School in Mumbai.
01:21Apart from this, he studied Structural Engineering from Cornell University in 1962.
01:28Finally, he did an advanced management program from Harvard University in 1975.
01:33So, let's read the success story of Ratan Tata.
01:38Ratan Tata was from a business family.
01:41After his studies, he was appointed as the director of the National Radio and Electronics Company, NELCO in 1971.
01:49When he was given this command, the company was going through a bad phase.
01:54But instead of turning away from this, Ratan Tata not only boosted the NELCO company with this shock,
02:01but also succeeded in increasing its share by 20%.
02:05However, the company suffered a lot of loss due to the emergency and financial crisis.
02:10Then in 1977, Tata had to face a union strike.
02:14As a result, the NELCO company had to be shut down later.
02:18Now, let's talk about Ratan Tata's company list.
02:22A few months later, Ratan Tata was given the responsibility of Kapda Mill, Empress Mills.
02:27This company was also in a loss at that time.
02:29Finally, it also had to be shut down.
02:31But Ratan Tata never gave up.
02:34It is said that Ratan Tata did not want to shut down the company, but had to take this decision out of helplessness.
02:39Now, even though the two companies that were given the command had to be shut down,
02:43but in the meantime, Ratan Tata's ability was understood by his family.
02:47Even in such a bad situation, he raised the company to a great extent.
02:51Seeing this, JRD Tata announced in 1981 that Ratan Tata will become the successor of Tata Industries.
02:59Till that time, he did not have much experience, so there was also opposition.
03:04This was also a difficult time for him.
03:07But Ratan Tata was really a precious gem.
03:10He did not give up and moved on.
03:12In 1991, Ratan Tata was given the responsibility of Tata Industries and its other companies.
03:19After this, Tata Group continued to move forward.
03:22Under his leadership, Tata Group established many big projects and not only in the country,
03:27but also in the world, he introduced Tata Group to the world.
03:31Ratan Tata made the world's cheapest car, Nano.
03:35Under Ratan Tata's direction, the company also acquired one of the expensive cars, the Jaguar Land Rover.
03:41And also made expensive cars.
03:43Ratan Tata also made the world's cheapest car, which people had never even thought about.
03:49Ratan Tata also realized his dream of buying a car for lakhs of rupees.
03:54Ratan Tata's Nano car, which cost only 1 lakh rupees, was considered the world's cheapest car.
04:00On 28 December 2012, Ratan Tata retired from all the responsibilities of Tata Group.
04:06After this, Cyrus Mistry was assigned the responsibility of Tata Group's CEO.
04:10However, Ratan Tata is still active and working even after his retirement.
04:15Ratan Tata took his 21-year-old company to the heights where people dream of going.
04:22Increased the company's value by 50 times.
04:25So let us now read the most discussed story of Ratan Tata.
04:30This story began in 1998.
04:34At that time, Tata Motors had launched its first passenger car in Indica Bazaar.
04:39This was Ratan Tata's dream project.
04:42But what Ratan Tata had planned did not happen.
04:46Tata Motors started to go down.
04:48The situation was such that they decided to sell the company for the first time.
04:52To sell the company, they went to the American company Ford.
04:56At that time, Ratan Tata and Ford's owner Bill Ford had a meeting for hours.
05:01Seeing Ratan Tata's condition, Bill Ford did not behave well with him.
05:07Ford even said, why did you invest so much money in a business that you are not aware of?
05:13In the end, Ford said, we are doing you a favor by buying this company.
05:18Hearing this last word, Ratan Tata came out of the meeting and cancelled the decision to sell the company.
05:25He also terminated the deal.
05:27He prepared a research team whose job was to find out what is going on in the market and what people want.
05:34He launched Tata Indica car again.
05:37This car touched new heights of success.
05:40Ratan Tata continued to move forward and Ford's company started to go down.
05:45By 2008, Ford's company reached the peak of Diwali.
05:50So why is Ratan Tata so great?
05:53If we talk about the market value of all Tata Group's companies,
05:57then according to one estimate, their market value will be 17 lakh crores.
06:03According to a report, their total wealth is 117 billion dollars i.e. 8.25 lakh crores.
06:11Ratan Tata donates 65% of this money to help people.
06:16This is the reason why he is not among the richest people in the world.
06:20But people consider him to be very rich at heart.