Growing a youtube shorts channel may seem an easy thing to do, but when you're first starting out your youtube channel, you have a lot to learn.
For the past 365 days, I've been experimenting with youtube shorts and the results have been mind-blowing! I got over 20 million views, man!
I'm sharing all the right and wrong things I did to grow my channel in that 1 year.
If you want to make viral youtube shorts and considering whether it's worth your time, I'm sure you'll learn something from this video
For the past 365 days, I've been experimenting with youtube shorts and the results have been mind-blowing! I got over 20 million views, man!
I'm sharing all the right and wrong things I did to grow my channel in that 1 year.
If you want to make viral youtube shorts and considering whether it's worth your time, I'm sure you'll learn something from this video
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🛠️
LifestyleTranscript
00:00I've been running a faceless YouTube channel for over 2 years, getting millions of views,
00:04until I realized that I've been doing it all wrong.
00:06There's a way to achieve these results in just a few months.
00:09Let me explain.
00:12So the channel I'm talking about is called Zio,
00:14where I make short and long form videos about Marvel movies.
00:17In this video, I'll focus on the short form content,
00:20how you can get similar views as quickly as possible,
00:22and show you the exact method I use to make them go viral.
00:30Treat your channel as a brand.
00:31Decide what fonts and colors you'll use,
00:33and keep them consistent throughout your channel.
00:35To get started, you're gonna need a logo and a banner.
00:38You can make them in any photo editor you want.
00:40Or if you're not a good designer, you can make one using Mid Journey, like I did.
00:48If you're posting randomly without choosing a clear topic,
00:50sorry, but you can't succeed on this platform.
00:53So pick a niche you want.
00:54Make sure there's people out there who want to watch content from that niche.
00:57You can ask ChatGPT to give you a list of the most popular niches on YouTube.
01:01Or go to Wikipedia, search for list of hobbies,
01:04and pick one that you're interested in.
01:05Then jump straight into step three.
01:10You need to analyze other big channels in your niche
01:12and see which type of content is doing well recently.
01:15I did the same when I started out my channel
01:17and saw facts about movies doing pretty well in my niche.
01:19You probably saw at least one video like this.
01:22Did you know in Avengers Endgame?
01:23Do you know that in Spider-Man?
01:25Did you know in Thorlof and Thunder?
01:26So I found a bunch of interesting facts
01:28and explained them as simply as I could in my videos.
01:31One thing I strongly recommend is don't overthink it.
01:33Spend as little time as you can on making each video,
01:36especially when you're first starting out.
01:38You're gonna have a lot of time to improve your content.
01:40But when you're in the beginning,
01:41just publish your first video as soon as you can.
01:43Get comfortable making that style of content.
01:45Then choose one side of the video to improve next time.
01:48For example, focus on making better transitions in the next five videos.
01:52Then better subtitles, better coloring, better sound effects, and so on.
01:55It will definitely increase your video quality
01:57instead of trying to make everything perfect.
01:59Back to the channel.
01:59After publishing consistently for about three weeks,
02:02I made my first viral video.
02:09After publishing around 10 shorts or so,
02:11you need to go back and analyze data.
02:12See which videos are doing well and which doesn't.
02:14This step may be a bit boring for some of you,
02:16but it's definitely the most crucial one.
02:18So don't skip that.
02:19And the only important metrics you should check for YouTube shorts
02:22are view count, retention, and swipe rate.
02:24But more importantly, just re-watch your most viewed videos
02:27and try to understand what makes them different from the rest.
02:29Write them down in a viral recipe list.
02:31And you can either try to tick as many boxes as you can in your next shorts
02:35or choose a few for each video and implement them one by one.
02:38I made that list for my viral short.
02:40It saw the subtitles were shorter,
02:41the scene was changing faster,
02:43and I made a joke at the end that wasn't funny.
02:46Anyways, I used this list for my next videos
02:48and I got two more viral shorts at the end of that month.
02:50So in December 2022, I finally got monetized.
03:00What worked in the past may no longer work today.
03:03After replicating the same formula for the next month,
03:06I realized the formula is not working anymore.
03:08Even though it was monetized,
03:09the channel's ad revenue was less than $20 a month.
03:13Obviously, things weren't looking good.
03:14Even though I used the same techniques,
03:16the views were getting lower in each video.
03:18If you came across that hitch on your channel too,
03:20it's the sign showing the golden formula is broken or needs a revision.
03:23You need to repeat step 3 and 4 and add new points to your viral recipe list.
03:27And when I did it again,
03:28this time I saw better performing videos had a sound effect in the beginning like this.
03:33Some type of graphic that takes attention.
03:35And most of them didn't have a voiceover.
03:37They were just cool edits of recent movies.
03:39Even though I was a bit suspicious,
03:41since it was easier to make this type of content,
03:43I made more of them.
03:44And they did really well.
03:45The channel was getting more and more traction every day.
03:47The ad revenue went from $20 to over $150 that month.
03:51Everything was great.
03:52I was sure it would easily turn into thousands of dollars in a few months.
03:55Until one day I got an email from YouTube.
04:00It said,
04:00Some of your videos have been taken down.
04:02Due to a copyright notice,
04:03we had to take down the following three videos from YouTube.
04:06So basically, my three edits about the movie Spider-Verse
04:10has been taken down by Sony.
04:11And my channel got a copyright strike.
04:13But that's not the worst part.
04:15A few hours after that,
04:16my channel got demonetized because of reused content.
04:19It turns out, my edits weren't edited enough to meet the fair use.
04:22It was just the worst thing that could ever happen
04:24after the channel was starting to take off.
04:27But that didn't stop me from posting.
04:29I now went back to adding voiceovers to my videos.
04:31Repeated step 3 and 4 again to make my formula even better.
04:35And will reapply the YouTube Partner Program in a few weeks.
04:39So if there's one principle you need to use on your channel after this video,
04:42it's determination.
04:44No matter how challenging it is,
04:45just learn from each experience and try to improve.
04:48Find solutions.
04:49And don't lose your motivation.