Young female entrepreneurs in the Philippines are working with local weavers to help preserve their culture. But making the traditional craft relevant to modern society has its challenges.
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00:00I told my children, we should copy this because we are running out of ink.
00:10Our art will not shine if we don't copy from the old to the new.
00:30We are committed to keeping our production as close and as local as possible
00:42to benefit not only the immediate artisans and communities that we work with
00:48but also support the enterprise around it.
01:01Wow!
01:03♪
01:22For this community, the women here are also interested in embroidering.
01:32There are more than two or three.
01:36Most of the women, almost none, have gone to other places for domestic help.
01:47Instead, they embroider and weave.
01:52♪
01:58A primary challenge is cost.
02:01Cost on both ends.
02:03Cost on the production side.
02:06The scale of the weaving and products that we produce are produced in small batches
02:15and they do not have the economy of scale that fashion or big brands would have.
02:22And then cost on the consumer.
02:25So handmade products made with indigenous or heritage crafts
02:32are usually more expensive than high street brands.
02:37♪