Apple CEO Tim Cook says he uses “a very good formula” to look for employees—these are the four traits he seeks out.
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TechTranscript
00:00Apple CEO Tim Cook has some sage advice for those hoping to snag a job at the company.
00:05Cook, who became CEO 13 years ago, told college graduates in 2022 that it was important for incoming employees to care about the world around them.
00:13And when it came to hiring, these four traits helped candidates stand out.
00:17Collaboration, creativity, curiosity, and expertise.
00:21Cook also noted that working in a job that left you unfulfilled was not a recipe for success.
00:26People have to work for a reason bigger than themselves, he said, and wants employees to serve the customer in a way that improves their lives.
00:34Without that, he argued, no amount of money would make a job worth doing.