• 2 days ago
Hear from Seena Chriti, founder of Paktli Foods, gluten-free, organic puffed quinoa and ancient grain snacks.

Welcome to another episode of Entrepreneur Elevator Pitch, the show where entrepreneurs looking to uplift their lives must prove to our elite panel of investors that they have what it takes in 60 seconds or less.

As many of our contestants learn, getting your pitch out in time is no easy task — but sealing a deal can be even harder. Our board of investors comes at them with all kinds of questions, digging into their costs, marketing strategies and sales traction (or lack thereof). On this show, you have to know your numbers — and be able to think fast — if you want to make it out with a life-changing deal.

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Transcript
00:00Welcome to the elevator.
00:03Hello, my name is Sina, and I'm the owner of Buckley Foods.
00:06Buckley means joy in Nahuatl, the language of the Aztecs,
00:09and it's a snack inspired in the Mexican alegrías
00:12that also mean joy in Spanish.
00:14I wanted to recreate my childhood snack in the U.S.
00:17with the highest quality all-natural organic ingredients
00:20that include puffed amaranth, quinoa, millet, chocolates,
00:23and whole dried fruits and nuts.
00:25They are all gluten-free organic with vegan and soy-free options.
00:29The packaging is inspired in the fabrics and textiles from Oaxaca.
00:33We are scaling our production
00:35and making our product into a bite-size format
00:38because we have a big retail launch with 400 stores.
00:42Listen, there is a requirement here.
00:44There's one thing you know.
00:45You have 60 seconds for the message.
00:47That you should nail.
00:48There's a lot of information she left out.
00:50Right, yes.
00:51What's the valuation? What is she asking for?
00:53What's the sales?
00:54How much has she sold?
00:55There's a lot of questions.
00:56She has some great packaging.
00:57And she has distribution in 400 stores?
00:59No, she has distribution that she might get in 400 stores.
01:03So there's a lot of mights and maybes and possibilities.
01:06All right, well, let's cut the questions.
01:08Let's vote.
01:11Attention, Sina.
01:14Your pitch
01:16has been
01:20denied.
01:21Oh, my God.
01:23I feel like the investors missed out on an opportunity.
01:25Maybe it was in my delivery.
01:27I just, I had a time,
01:28but I guess I was slower in the delivery today.
01:31And I could not say my ask at the end.
01:34I voted down. How about you?
01:35I voted up.
01:36Oh, wait, it's called elevator pitch, Tahani.
01:38I understand. I wanted to give her a chance.
01:39A chance.
01:40It's chocolate, okay?
01:41I want some chocolate.

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