Instagram has been contacting creators with large TikTok followings, offering cash bonuses ranging from $10,000 to $50,000 per month to make short form videos.
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00:00Meta-owned Instagram doing its part to take advantage of TikTok's uncertainty.
00:04Instagram has been contacting creators with large TikTok followings offering
00:09cash bonuses ranging from $10,000 to $50,000 per month, or even more,
00:15to make short-form videos for Instagram Reels, that according to the information.
00:21The new bonuses require creators to post their videos exclusively to Instagram first
00:26before they can publish on other social networks.
00:29Instagram also rolling out a video editing app called
00:32Edits, meant to rival ByteDance-owned CapCut.
00:36Edits available for pre-order on the app store right now, officially launching March 13th.