Marriott’s CEO told Fortune that travel around sporting events and concerts are having “huge” impacts.
Category
🤖
TechTranscript
00:00We're seeing lots of travel around big events. Those can be sporting events,
00:04those can be concerts. Obviously the Taylor Swift effect was huge. Marriott
00:09just became a sponsor of the Cowboy Carter Beyonce tour, which I think is
00:15going to be another series of big events that people plan their travel. The other
00:19thing we're seeing is the phrase people use is dupe travel. So finding an
00:25alternative destination that has similar attributes, so maybe there's more
00:29accessibility, maybe it's a little more affordable.