William Brown Senior opened pitch seven with the hope of using the beautiful game his son loved to engage young people on Kent's south coast. Oliver Leader de Saxe reports.
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00:00Indoor football is nothing new, but here at the Will Brown Jr Cafe, there's a slightly different goal in mind.
00:09Back in December of 2023, seven-year-old William Brown was killed by a car when collecting a football from the busy road outside his house.
00:19People love football and this was Will's kit, which has obviously got great memories for me.
00:25Now his father wants to continue his son's legacy and keep children here in Folkestone on the side when it comes to traffic.
00:34And, you know, it's a positive message. Although it's a sad thing that's happened, you know, we've turned it around into a positive thing.
00:40This is what Will would have wanted, you know. I felt Will say to me, basically, when the incident happened, you know,
00:46Dad, you've got to tell him about the roads, you know, because I don't feel that, you know, if he had more education on the roads,
00:54he wouldn't have been in that road getting a ball.
00:56William Brown Sr. says he's working with local schools on road safety seminars,
01:03turning his son's love of the beautiful game into life-saving knowledge off the pitch.
01:09Spoken to Will's school at St Innsworth's, so they'll be the first to come in.
01:14So what we're going to be doing is there's going to be a projector on this wall that's going to run a road safety video.
01:21So we can get the children in, you know, a bit like in the school hall, you know, all watching the road safety
01:32and obviously learning, you know, what happened to Will and, more importantly, how it won't happen to them.
01:38William Brown Jr.'s memory continues to live on in his hometown.
01:42But while some youngsters may just be here for the crossbar challenge,
01:47they could end up learning a thing or two about the challenges of safely crossing the road.
01:54Oliver, Leeds of Sax for KNTV in Folkestone.