The Vision V show car demonstrates Mercedes‑Benz’ vision of combining generous space with maximum exclusivity and an unprecedented digital experience. The Vision V is a luxurious and elegant chauffeur-driven limousine that delivers a whole new world of comfort. Analogue craftsmanship merges with an immersive user experience to create a holistic experience with a cocooning effect. The sporty, elegant exterior underlines the iconic design and signals dynamism and status in equal measure.
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MotorTranscript
00:00Thank you. Thank you for this great performance, Mr. Xu, to you.
00:12This is not just a car. The Vision V is a statement.
00:17The embodiment of desirability, it combines elegance, status and dynamics in completely new ways.
00:25Just imagine seeing this confident face with its star-shaped headlights in your rear-view mirror.
00:32You'll instantly know, yes, it is a Mercedes-Benz.
00:36The center of attention is this new illuminated standing Mercedes-Benz star in the bonnet.
00:43We'll be introducing this for the very first time and I admit it, I absolutely love it.
00:49With all that chrome in its giant 24-inch wheels, the Vision V clearly exudes sophistication throughout.
00:57Amplified by expressive LED lighting design.
01:01Which iconically peaks at the rear where 450 illuminated louvers serve as taillights.
01:09They underscore the impression of an illuminated piece of art.
01:14The sculptural appearance contributes to aerodynamics previously unheard of in this magnitude of a limousine.
01:24But the interior is really where the magic happens.
01:29The car is designed to be a luxurious limousine.
01:33And here is why.
01:35This is the epitome of comfort with an unprecedented cocooning effect.
01:42It offers generous space, maximum exclusivity and an immersive digital experience.
01:50Take these captain's lounge chairs for example.
01:54They can fold down into a bed.
01:57This glass can flexibly switch from transparent to opaque.
02:02So you'll always gain the privacy you need to get some good rest.
02:09And once you're done relaxing, look what's coming.
02:14Perfectly refreshed.
02:17You can go ahead and turn this comfy lounge into your private cinema.
02:23Or concert hall.
02:24Or gaming room.
02:26Or karaoke bar.
02:28Or personal desk.
02:30And collaboration center.
02:32My childhood dreams are coming true.
02:35And it gets better.
02:41And it gets better.
02:42This unique retractable 65 inch 4K cinema screen is just amazing.
02:47It gets support from seven hidden projectors which expand the feel of vision even more.
02:54You can fully immerse yourself in the digital world.
02:57It's like wearing VR goggles without having to.
03:01And when you're done with all the interactive and the digital, why not turn it all off again?
03:08Why not sit back, relax, look out the window and enjoy the natural surroundings?
03:14And indulge yourself in a game of good old chess with your fellow non-virtual traveler.
03:22The Vision V does it all.
03:25It almost feels like a Maybach.
03:27It is in the fullest sense of the term a grand limousine.
03:32We're convinced there's tremendous potential in China and around the world for a new segment featuring a vehicle like this.
03:42One that provides luxury, comfort and space in an unprecedented and extremely private package.
03:50It's made for situations where you spend a lot of time in your car.
03:55And you want to spend that time well in ways that are productive and fun.
04:02It's the redefinition of first class travel on the road.
04:07By expanding our MPB portfolio to the very top end, we're opening up a new and exclusive segment.
04:15And we're underlining this by introducing a new name.
04:19The Mercedes-Benz VLS.
04:22Our future model portfolio of grand limousines will range from the Mercedes-Benz VLE to the Mercedes-Benz VLS.
04:30Both will also be produced in China.
04:35As an inherent part of our legacy at Mercedes-Benz, we have shown that we know how to fulfill the expectations of our most demanding customers.
04:43And I'm convinced we can write another chapter of this success story with this vehicle.
04:49Now you might say, this is a great show car, but how much of it will go into series production starting in 2026?
04:59It's too early to talk about this in detail.
05:02But rest assured, the concept and the production model will be remarkably similar.
05:09Mercedes-Benz stands for bold visions and advanced technology.
05:14And we also stand for keeping promises.
05:17We want to build the world's most desirable cars.
05:22Our Chinese partners play a crucial role in delivering on this.
05:27We have made great progress in our cooperations.
05:30And I'm very much looking forward to taking them to the next level.
05:34To make this happen, we can rely on our strong team here in China.