Cartoon Network/ Kids' Foot Locker Hall Of Game national TV campaign created by Artistic Image/Atlanta
- 12 years ago
Cartoon Network and Artistic Image joined forces to create two national spots for presenting sponsor Kids Foot Locker for Cartoon Network’s 2012 Hall of Game Awards that combine bold 3D visual effects with a captivating live-action scenario.
The :30 spot, ‘Promo,’ features four sneaker candidates - Jordan Retro 10, Reebok Zig, NIKE Diamond Turf and NIKE Kobe 7 – in the running to be named the sickest sneaker, inviting viewers to vote for their favorite on hallofgame.com/sneakers. It’s followed by a :15 commercial, ‘Winning Sneaker,’ which reveals the victor on Cartoon Network.
Artistic Image’s live-action director, Ken Soons and director of visual effects Ed Dye helmed their award-winning hybrid creative company’s collaborative production, CGI, animation, design and editorial team as they took Cartoon Network’s concept from pre-visualization to delivery creating a CGI-driven live-action/FX national spot campaign.
The :30 spot, ‘Promo,’ features four sneaker candidates - Jordan Retro 10, Reebok Zig, NIKE Diamond Turf and NIKE Kobe 7 – in the running to be named the sickest sneaker, inviting viewers to vote for their favorite on hallofgame.com/sneakers. It’s followed by a :15 commercial, ‘Winning Sneaker,’ which reveals the victor on Cartoon Network.
Artistic Image’s live-action director, Ken Soons and director of visual effects Ed Dye helmed their award-winning hybrid creative company’s collaborative production, CGI, animation, design and editorial team as they took Cartoon Network’s concept from pre-visualization to delivery creating a CGI-driven live-action/FX national spot campaign.