Twitter users in India woke up to a mysterious tweet by Elon Musk on Sunday morning. The billionaire asked people to prepare to say goodbye to the beloved Twitter logo and gradually, ‘all the birds’ as a rebranding of the micro-blogging was going to take place soon. Even though such a move came out of the blue, it surely wasn’t unexpected as rumours of Musk planning a full rebrand of Twitter had been floating on the internet for quite some time. Twitter’s rebranding into X has already begun, and the social media site’s official handle no longer has changed its display name to ‘X’. The iconic blue bird logo in the profile picture has also been replaced by X and the handle’s bio has also been tweaked.
#TwitterRebranding #ElonMusk #X #TwitterNewLogo #TwitterBird #Twitter
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#TwitterRebranding #ElonMusk #X #TwitterNewLogo #TwitterBird #Twitter
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00:00 Twitter users in India woke up to a mysterious tweet by Elon Musk on Sunday morning.
00:06 The billionaire asked people to prepare to say goodbye to the beloved Twitter logo and
00:10 gradually all the birds as the rebranding of the micro blogging was going to take place
00:15 soon.
00:16 Even though such a move came out of the blue, it surely wasn't expected as rumors of Musk
00:21 planning a full rebrand of Twitter had been floating on the internet for quite some time
00:25 now.
00:26 Twitter's rebranding into X has already begun and the social media site's official handle
00:31 has changed its display name to X.
00:33 The iconic bluebird logo in the profile picture has also been replaced by X and the handle's
00:38 bio has also been tweaked.
00:40 Within a few hours of Musk changing his profile picture to X, the entire Twitter feed has
00:47 been rebranded.
00:48 So officially, the bird is now out and X is in.
00:53 Earlier on Monday, Twitter CEO Leena Yakarina wrote, "X is the future state of unlimited
00:59 interactivity, centered in audio/video messaging, payments, banking, creating a global marketplace
01:04 for ideas, goods, services, and opportunities.
01:07 Powered by AI, X will connect us all in ways we are just beginning to imagine," she tweeted.
01:13 The new logo is just another change that Musk is making at Twitter and invariably it has
01:18 to be the biggest change since he took over the reins of the platform.
01:21 Musk bought Twitter in a $44 billion deal last year, after which he has overseen a massive
01:26 restructuring of the company, with all the senior executives moving out.
01:30 In April this year, a document submitted in a court in California hinted that Twitter
01:34 no longer exists as an independent entity.
01:37 The company had been merged into XCorp.
01:40 Twitter Inc. has been merged into XCorp and no longer exists.
01:43 XCorp is a privately held corporation incorporated in Nevada and with its principal place of
01:48 business in San Francisco, California, the document read.
01:52 The merger was submitted on March 15 and according to the filings, Musk is the president of the
01:56 company as well as of its parent, X Holding Corp, that was created in March as well.
02:02 The name X.com reportedly has a nostalgic connection for Musk.
02:05 As per an insider report, X.com was an online banking company that Musk had started back
02:10 in 1990.
02:11 The company was eventually merged with Confinity, a financial startup co-founded by Peter Thiel
02:16 to form PayPal.
02:17 Even though Musk was the CEO of the newly formed PayPal, he was fired by the board while
02:21 he was on a vacation in Australia.
02:23 Thiel became the new CEO.
02:25 A Forbes report had said that the reason behind Musk's firing was that he had started a huge
02:29 fight amongst the co-founders of PayPal over shifting their servers from the Unix operating
02:33 system to Microsoft's Windows.
02:36 Musk has time and again expressed his desire about creating an "everything app" — X — that
02:40 can emerge as a go-to app for various needs of the users.
02:43 Shortly after buying Twitter, he had written on the microblogging site, "Buying Twitter
02:47 is an accelerant to creating X, the everything app."
02:51 Tweeples can expect further changes to the app in the coming days.
02:59 (upbeat music)