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SportsTranscript
00:00 brand partnerships, NIL deals, you know,
00:02 obviously that's an emerging thing for college athletes.
00:04 - 100%, you have to find the right brands
00:06 that understand your own personal brand.
00:09 I think sometimes companies,
00:10 when they work with influencers,
00:12 they want their platform,
00:13 yet they want to control everything
00:15 that they do, say, in post,
00:17 and then it doesn't work because their followers
00:19 can see right through this act.
00:21 And so my advice to companies
00:23 wanting to work with influencers
00:24 is find someone that aligns perfectly with your brand.
00:27 And then it's really fun because you can be creative
00:30 and you can create all these really exciting new ads
00:33 and it's not just someone standing in front being like,
00:35 buy this now, I love this.
00:37 You know, it's things that you actually love
00:40 and that's what I always try to do
00:41 with the companies that I work with.
00:43 I love all of the products
00:45 and I would use it,
00:47 and most of them I used before
00:48 and that was kind of my introduction to it
00:50 and I always decided that I would never take money
00:53 if it was a product that I didn't fully love
00:55 because my trust with my followers
00:57 is the most important thing
00:59 and if I lose that, then it's over.
01:01 (silence)
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