2016 Camaro Reveal With Mark Ruess
On May 16
Transcript
00:00 So, what does this all mean in terms of measurable performance?
00:04 With a lighter, stiffer architecture, more responsive chassis, and more powerful engines,
00:10 the 2016 Camaro SS is already turning faster lap times than the 5th generation's
00:17 track-focused, completely capable Camaro 1LV package.
00:23 Performance was also a top line for our aesthetic design team.
00:29 They took Camaro's iconic design and redefined its bloodline for generations to come,
00:35 making it look like a car of tomorrow instead of a car from yesterday.
00:41 The athletic, sculpted exterior complements the leaner architecture,
00:45 and the new proportions give it a low, road-hugging stance.
00:49 The designers also spent more than 350 hours in the wind tunnel to optimize aerodynamics.
00:55 For instance, lift on the Camaro SS has been improved by 30%
01:00 for incredible high-speed stability, and especially in a car this light.
01:05 Like the exterior, the interior is completely new, yet instantly recognizable as Camaro.
01:12 It is a thoroughly driver-focused interior with a more modern look and more premium materials.
01:19 We spent a lot of time crafting the inside of this new interior.
01:22 Controls have been streamlined and simplified with innovative technologies
01:26 that allow you to customize your Camaro experience.
01:30 With the all-new Driver Mode Selector, you can instantly tailor the look, sound, and feel
01:36 of your Camaro to your own preferences or current driving conditions.
01:41 Each mode tailors up to eight different vehicle attributes, such as shift points,
01:47 throttle responsiveness, magnetic ride damping, even engine sound and ambient lighting.
01:54 That's right, the new Camaro offers an industry-exclusive interior lighting system
01:59 that sweeps colors across the dash, door panels, and the center console.
02:04 Pretty amazing.
02:06 For those of you who like to take your car to special events, and a lot of us do,
02:11 there's even a Show Mode that loops through all the colors in a random fashion.
02:16 Pretty cool, right?
02:18 Plus, there are 10 exterior colors to choose from, 5 interior color combinations,
02:24 various lighting options, and a full line of accessories available
02:28 to really customize your Camaro to your own personal liking.
02:33 I want to mention that Camaro has been America's favorite performance car for the past 5 years,
02:38 something we are extremely proud of and extremely thankful for you as customers and enthusiasts.
02:44 So, thank you.
02:45 But the competition is always trying to catch up. Always.
02:50 So we are absolutely putting everything we could into the new Camaro to win,
02:54 and not just be competitive.