• last year
The third generation of the Panamera is presented in a unique form. Alongside this completely redeveloped model, Porsche is unveiling a specially created one-off car in Shanghai. The Panamera Turbo Sonderwunsch shows the attention to detail with which Porsche Exclusive Manufaktur implements the Sonderwunsch programme. This highly exclusive, unique car visualises how a totally personal dream sports car could look for a Sonderwunsch customer.

Individuality is a particular form of modern luxury. Which is why the new Panamera is available ex works with a broad selection of colours, upholstery, decors and accentuating details. For those with even more individual and highly exclusive expectations for their personal dream car, Porsche offers its customers the Sonderwunsch programme. This includes consultation, planning and expert execution of custom colour and material wishes and even the building of customised one-offs. Porsche will be presenting the all-but-unlimited options of the Sonderwunsch programme during the world premiere of the new Panamera in Shanghai.

The clear coat of the Sonderwunsch Panamera Turbo contains flakes vaporised with real gold, creating a premium look with depth effect. The exterior also features pinstripes in the also newly developed colour Avium Metallic with an integrated Sonderwunsch logo. The face of the 21-inch centre-locking rims and the frames of the side windows are also finished in Avium Metallic. Craftsmanship and attention to detail are evident in the meticulously finished logos on the rear.
Transcript
00:00 Now at the beginning I promised you another highlight and now I'd like to show it to you.
00:06 Imagine a customer coming to us with a vision, a desire to make a long-held dream come true.
00:16 Incredibly emotive and very individual.
00:20 Designed and developed together with our team, manufactured in Söfvenhausen.
00:28 And again, absolutely unique.
00:31 So, what would such a car look like?
00:35 Well, see for yourself. I brought one with me.
00:40 The stage is set. Here it is, the new Panamera Turbo Landevoort.
00:48 Ladies and gentlemen, the Porsche Panamera Turbo Landevoort.
01:08 Ladies and gentlemen, the Porsche Panamera Turbo Landevoort.
01:12 The Panamera Turbo Landevoort, an absolute one-off.
01:24 You won't find another one like this here.
01:27 And it shows how detailed and comprehensive the Porsche exclusive manufacturer is implementing the Landevoort program.
01:34 Take a look at the paintwork, for example.
01:37 Leblanc violet metallic, a chestnut color with a violet note fading to black.
01:46 And completely covered with real gold flakes, creating an impression of depth.
01:55 We dream it and we build it.
01:58 This is how it could look like.
02:01 Now, only from the outside. The interior is not yet something we can share for good reason.
02:07 Because this is a co-creation project that we are just starting here today.
02:14 Some selected Porsche enthusiasts will have the unique opportunity to create the matching interior together with our designers.
02:23 Now, I'd like to invite you to discover this one of a kind of masterpiece.
02:29 And let's ask ourselves the question, how would we finish off this dream?
02:36 Thank you for being our guest tonight and enjoy the rest of the evening. Thank you very much.

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