Elon Musk to advertisers who are trying to ‘blackmail’ him ‘Go f--- yourself’
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00:00 What was that trip like?
00:03 And obviously you know that there's a public perception
00:06 that, and you're clarifying this now,
00:08 but there's a public perception that that was part
00:12 of a apology tour, if you will.
00:15 That this had been said online,
00:17 there was all of the criticism,
00:18 there was advertisers leaving.
00:20 We talked to Bob Iger today.
00:20 - I hope they stop.
00:22 - You hope?
00:23 - Don't advertise.
00:25 - You don't want them to advertise?
00:26 - No.
00:27 - What do you mean?
00:29 - If somebody's gonna try to blackmail me with advertising,
00:32 blackmail me with money, go (beep) yourself.
00:35 - But--
00:40 - Go (beep) yourself.
00:42 Is that clear?
00:44 I hope it is.
00:47 Hey Bob, if you're in the audience.
00:49 - Well let me ask you then.
00:51 - That's how I feel.
00:54 Don't advertise.
00:56 - How do you think then about the economics of X?
01:00 If part of the underlying model, at least today,
01:04 and maybe it needs to shift,
01:05 maybe the answer is it needs to shift away from advertising.
01:09 If you believe that this is the one part of your business
01:12 where you will be beholden to those who have this view,
01:16 what do you do?
01:18 - G-F-Y.
01:19 - I understand that, but there's a reality too.
01:26 Right?
01:27 - Yes, no, no.
01:30 - I mean Linda Yaccarino's right here
01:31 and she's gotta sell advertising.
01:32 - Absolutely, so, no, no, totally.
01:35 Actually what this advertising boycott is gonna do,
01:40 it's gonna kill the company.
01:42 - And do you think that the company--
01:47 - And the whole world will know
01:49 that those advertisers killed the company
01:51 and we will document it in great detail.
01:54 - But those advertisers I imagine are gonna say,
01:56 they're gonna say we didn't kill the company.
01:58 - Oh yeah?
01:59 - They're gonna say--
02:00 - Tell it to Earth.
02:01 - But they're gonna say, Elon, that you killed the company
02:04 because you said these things
02:06 and that they were inappropriate things
02:09 and that they didn't feel comfortable on the platform.
02:11 Right?
02:12 That's what they're gonna say.
02:12 - And let's see how Earth responds to that.
02:14 - So, okay, then this goes back to--
02:18 - We'll both make our cases.
02:20 - Right.
02:20 - And we'll see what the outcome is.
02:24 - What are the economics of that for you?
02:25 I mean, you have enormous resources
02:27 so you can actually keep this company
02:28 going for a very long time.
02:29 Would you keep it going for a long time
02:31 if there was no advertising?
02:33 - I mean, if the company fails
02:35 because of an advertised boycott,
02:36 it will fail because of an advertised boycott
02:39 and that will be what bankrupted the company
02:41 and that's what everybody on Earth will know.
02:43 - What do you think then of the,
02:45 this goes back to the idea of trust though.
02:48 - Then it'll be gone.
02:49 And it'll be gone because of an advertised boycott.
02:52 - But you recognize that some of those people
02:54 are gonna say that they didn't feel comfortable
02:56 on the platform.
02:57 And I just wonder and ask you,
03:00 and think about that for a second.
03:01 - Tell it to the judge.
03:03 - But the judge is gonna be--
03:05 - The judge is the public.
03:06 - The judge is the public.
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