Market for Chinese Outdoor Sports Continues to Grow
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SportsTranscript
00:00 (upbeat music)
00:02 Sports Trust, Rick Harow
00:04 and some of the $1.3 trillion business of sports
00:07 with your Sports News Minute.
00:08 Wanna make some money?
00:09 Go buy into the Chinese outdoor sports market.
00:14 240,000 outdoor sports enterprises, says China last year.
00:19 A 20% increase.
00:21 Look at the numbers.
00:22 $1 trillion or $137 billion US market.
00:27 Auto camping grounds, rock climbing, flight camps,
00:31 outdoor backpacks, bicycle parts,
00:34 Chinese outdoor sports product market going up even higher.
00:38 Why?
00:39 Favorable government policies,
00:42 marketing, rising living standards,
00:45 and as they say, prioritizing physical health
00:48 over job satisfaction and wealth.
00:51 We'll have to see, but the bottom line is,
00:53 is China does, it's bigger than anything you can imagine.
00:57 That seems to be the standard.
00:59 Sports professor Rick Harow, Sports News Minute.
01:02 (upbeat music)
01:05 (electronic music)