Apple Plans Major iPad Overhaul in 2024, Upgrading Pros With M3 Chip
Apple is planning a major refresh and overhaul of its iPad lineup in 2024 to make the different models less confusing for customers. New versions of the iPad Pro and iPad Air are expected to be announced as early as March. The iPad Pro will be positioned as the top-of-the-line model, while the iPad Air sits in the middle and the standard 11th-gen iPad on the bottom. The iPad Pro refresh will include a new M3 chip, improved screen, redesigned body, and an updated Magic Keyboard accessory exclusive to the Pro models. The iPad Air will come in two new sizes and feature the M2 chip. This overhaul aims to boost iPad sales, which declined 3% in Apple's last fiscal year due to a lack of new models in 2023.
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00:00 It's Benzinga and here's what's on the block.
00:02 Apple is planning a major refresh and overhaul
00:04 of its iPad lineup in 2024
00:06 to make the different models less confusing for customers,
00:08 with new versions of the iPad Pro and iPad Air
00:11 are expected to be announced as early as March.
00:13 The iPad Pro will be positioned
00:14 as the top of the line model,
00:16 while the iPad Air sits in the middle
00:17 and the standard 11th gen iPad on the bottom.
00:20 The iPad Pro refresh will include a new M3 chip,
00:22 improved screen, redesigned body,
00:24 and an updated Magic Keyboard accessory
00:26 exclusive to the Pro models.
00:28 The iPad Air will come in two new sizes
00:30 and feature the M2 chip.
00:31 This overhaul aims to boost iPad sales,
00:33 which declined 3% in Apple's last fiscal year
00:36 due to lack of new models in 2020.
00:38 For all things money, visit Benzinga.com.