ArtMbassy was established in April 2005 as a curator gallery for contemporary art. Founder and artistic director Chiara Marzi is establishing additional galleries in Germany and abroad. In the interview Chiara Marzi talks about the concept of the gallery, the art scene in Rome and Berlin and the future projects of the gallery. Preview Berlin, September 29, 2006.
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CreativityTranscript
00:00 We are at Preview Berlin, the emerging art fair, and we are at the booth of Art Embassy Berlin with Chiara Massi.
00:08 And perhaps you can tell us a little bit about the gallery?
00:12 Yes, I'm the director of the Art Embassy, I'm Italian and I'm living now in Italy.
00:18 But we are still active here in Berlin with our curator gallery.
00:24 And we give in the gallery rooms and in the fairs the chance for young curators to cooperate with us.
00:33 And we chose for this Preview Art Fair Tania Inovslovsky, curator of this Preview 2006.
00:44 And I work in Italy and will establish the new Art Embassy platform in Rome, my home city.
00:56 Ah, that's your home city.
00:58 Yes.
00:59 Yeah, beautiful.
01:00 And for PVB, what did you bring? Which artists did you bring?
01:08 We bring three artists. One artist of our gallery program, Jan Bauer, a painter.
01:14 And then two artists that we gained thanks to the work of Tania Inovslovsky, Joachim Seinfeld and Alain Desclercq.
01:25 Perhaps she can tell you something about her concept.
01:30 Yeah, okay.
01:33 The interesting thing about establishing new Art Embassies in other cities is that we can check the artistic situation there
01:46 and choose new artists for our program that lives in these cities and cooperate with our partners,
01:55 colleagues, institutions there and make a sort of research on the new territory, city and enrich our program.
02:13 I don't know whether this is possible or not, but how would you describe the differences between Berlin and Rome, for example, as places for…
02:24 Yes, for young galleries or young artists it's much more easier to start in Berlin because there are low costs for rent ateliers or gallery rooms
02:45 and the German mentality gives young people much more trust and takes them more seriously than in Italy where you find a senior society
03:04 in which young people have much more difficulty to start and to make serious work and the costs are much higher than in Berlin.
03:17 But now, starting in Berlin and proceeding in Rome could be the right way for us to establish an Art Embassy in these two cities.
03:28 The Art Fair here, Preview Berlin, you're happy with it?
03:33 We were very, very happy last year. The atmosphere was really good and I had the feeling that this year it grows much more
03:43 and that young emergency art and young galleries found their place here in Preview.