• 9 months ago
Discover the shocking truths about AI and copyright.
Learn the difference between the right and wrong ways to utilize generative AI.
Insights from Daniel Gervais, a professor at Vanderbilt Law School, on the interplay between human and AI-created content.
Essential guidance from the U.S Copyright Office on AI-generated content.
Transcript
00:00 A recent report from plagiarism detector, CopyLeaks, has revealed that 60% of OpenAI's
00:06 GPT-3.5 outputs contain some form of plagiarism.
00:11 If you're harnessing the power of artificial intelligence to create content, products,
00:16 and deliver information-based services, you may be shocked to find out that a) you could
00:21 be plagiarizing others' work, and b) AI-generated material isn't protected by copyright laws.
00:28 Which means anyone with the right tech know-how can quickly detect, then copy any work generated
00:34 by AI, to then sell at a fraction of the price and pass it off as their own.
00:40 And you have no legal recourse to stop it.
00:44 Information-based products or services are the currency of our era, but without copyright,
00:49 they're worthless.
00:50 There are three important things that you must understand that we're going to dive
00:54 into in this video.
00:56 You see, there is a right and a wrong way to use generative AI.
00:59 That's why I have a free AI success kit you can download from the link in the description
01:04 and my bio below.
01:05 It even includes a free chapter from my brand new book that just came out this past Tuesday
01:10 called The Wolf is at the Door, to help you navigate the AI revolution.
01:14 But first, I want you to think of copyright as an invisible shield that defends the originality
01:20 of content crafted by marketers, designers, consultants, authors, and of course you.
01:27 It guards your hard-earned profits, incentivizing originality and ensuring innovation doesn't
01:33 go unrewarded.
01:34 This is important to know, especially if you're an employee for a company or you're a service-based
01:40 business and you're producing content on behalf of your clients that requires copyright protection,
01:47 for them to financially benefit and for them to have legal protection from rip-offs.
01:52 Daniel Gervais, a professor at Vanderbilt Law School, makes this point clear.
01:57 He told Website Built-in, "If a machine and a human work together, but you can separate
02:03 what each of them has done, then copyright will only focus on the human part."
02:10 The US Copyright Office offered guidance on AI-generated content in March of last year,
02:16 in which it said, "Copyright can protect only material that is the product of human
02:21 creativity."
02:22 Why is this both important and urgent to understand?
02:26 Firstly, using purely AI-generated content devalues your product or services as anyone
02:32 has the right to replicate it.
02:34 Secondly, companies will start implementing policies that require employees and consultants'
02:40 work to be run through AI checkers, to ensure their publishing with integrity, and to test
02:46 the legitimacy and the ability to protect the content produced.
02:50 Thirdly, they'll be required to use these tools to ensure they don't infringe on others'
02:56 copyrights themselves.
02:57 And this last piece is critical.
02:59 Business Insider just reported that Amazon employers have been warned for the second
03:04 time against using third-party generative AI tools for this reason.
03:09 But their warning went even further, telling employees not to share confidential information
03:15 with third-party tools.
03:17 They're concerned that any output, such as emails, code, confidential information, and
03:22 strategy may be extracted, reviewed, used, and distributed by the owners of generative
03:28 AI.
03:29 The concern stems from AI companies potentially claiming the rights to the model's results
03:34 themselves, which to be honest, is rich, considering it's now clear that OpenAI and other AI
03:41 models have been trained on copyrighted material without incentivising those who hold the copyright.
03:48 Put simply, it's the Wild West out there right now.
03:51 If you want to learn how to use AI the right, not the wrong way, click the link below to
03:56 download the free AI Success Kit and order your copy of The Wolf is at the Door today.
04:02 It's even received praise from marketing maverick Amy Porterfield.
04:06 Get ready, because things are about to get wild.

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