Liverpool has revealed its bespoke "Taylor Town Trail" ahead of Taylor Swift's The Eras Tour arriving in the city.
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00:00Liverpool has revealed its bespoke Taylor Town Trail, head of Taylor Swift's
00:05The Era's Tour, arriving in the city from June 13th to 15th. The city is turning
00:10itself into a week-long at Swiftie paradise to enjoy and explore.
00:14They set a precedent last year with Eurovision and there's no other city
00:17other than Liverpool that seems to do this. When something comes to town that
00:20everyone's excited about, jumping on board, getting everyone involved,
00:23especially the artists, it's amazing. I'm so proud to be from the city and I was
00:26really happy to be asked to do this. Content creator Abbey from Anfield is a
00:30self-confessed diehard Swiftie. It's just an extra exciting thing, especially for
00:35people coming to visit the city who aren't from Liverpool. It gives them
00:39opportunities to get like loads of really fun photos and obviously also
00:43discover the city whilst they're here for an event so it's so exciting and I'm
00:49just like it's gonna be so cute seeing everybody's pictures and their outfits
00:52at each of the art installations as well. The global superstar will play a hat
00:56trick of sold-out shows at Liverpool FC's Anfield Stadium and the city's
01:00rolling out the red carpet for her fans, having tailored an artist-led
01:04installation trail inspired by her record-breaking back catalogue of hits.
01:08Yes, so when I was asked to make a piece for TaylorTown, I was asked to listen
01:12to the Tortured Poets Department album and as soon as I started listening to it I
01:16could feel like the tragic love, the vintage kind of aesthetic. Taylor's been
01:20seen in these big manuscript dresses and I just thought this is a time for like
01:23paper and words and all different images and that's kind of where it
01:27started to emerge from. So the original is much smaller and all hand-cut and so
01:31I just started playing with the lyrics in the songs and the images just started
01:35kind of coming together. Rachel Smith-Evans of Quirky Design Co's helped
01:38lead the project management but we wanted to know which installation she
01:41was most proud of. I think it's gotta be the piano, yeah. So I've painted a lot of
01:46installations that were designed by other makers so I've been like the
01:49painter but this one was just mine so I was really proud of this one. It took me
01:54three weeks, three weeks to do and it's all made from real moss. The piano was
01:59sourced on Facebook marketplace so yeah. Culture Liverpool has enlisted the help
02:03of social enterprise Make CIC and their team of makers to create a unique
02:08Instagrammable experience based around 11 art installations to entertain the
02:13100,000 plus Swifties who will be travelling to the city from across the world.
02:18We're known for our hospitality, our warm welcome and also our
02:22reputation as a music city so it just lends itself perfectly to Taylor.
02:28On the back of everything we achieved with Eurovision last year it just made
02:31total sense that Taylor coming to the city was such a huge opportunity for us.
02:35Kudos to LFC for getting Taylor to come here. The only
02:40city she's doing in England outside of London. It just made total sense
02:44really for us to celebrate that in typical Liverpool fashion and ensure
02:48that all of our community, our artists and makers and also all of our
02:53shops, restaurants, they all feel the benefit as well. The Taylor Town Trail
02:57will run until Sunday 16th of June.