Catriona Rowntree highlights the crucial role of women in the future of the Australian wool industry.
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00:00Are women the future of the wool industry?
00:02I would have to say that women are most definitely the future of the Australian wool industry and you
00:08clearly will get no argument from here, including with the mums, thank you, just there.
00:16Something that is very exciting for young people getting involved in the industry is that there
00:22is such a wonderful pathway and I think something that's really lovely for women is that we know
00:28we are a force for change, we know that sustainable fashion is the buzzword at the
00:34moment and Australian wool is the world's most sustainable fashion, I could not be more proud.
00:42Out you come, in the arms of wool, leading the charge, we've got the country roads,
00:49we've got the seeds, we've got air and carry air, you will find on the Iconic,
00:56air will actually go out, Iconic is their own brand now, that goes out to billions,
01:02they have an order of billions, to Cuba of course, to Cuba beginning here in Victoria,
01:09I remember we actually had the designer from Cuba, she got her first job at the Red Rooster,
01:14I remember her talking about that.